#694F44
Closest named color: Brownish Purple (#76424E). oklch(45.2% 0.039 44), rgb(105, 79, 68).
Aa
White text reads best on this color (7.49:1).
About this color
#694F44 is a medium-dark, muted brown. In OKLCH its lightness is 45%, its chroma 0.039 and its hue 44°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.049 away. White text reads best on it, at 7.49:1.
| Hue family | Browns |
| Lightness | medium-dark (45%) |
| Chroma | muted (0.039) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.80:1 |
| White text | 7.49:1 |
Values
| HEX | #694F44 |
| RGB | rgb(105, 79, 68) |
| HSL | hsl(18, 21%, 34%) |
| OKLCH | oklch(45.2% 0.039 44) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #694F44 | 7.49:1 | AAA | Lc -90.8 | Preferred for body text |
| Black text on #694F44 | 2.80:1 | Fails | Lc 18.0 | Dividers and decoration only |
| #694F44 text on white | 7.49:1 | AAA | Lc 86.0 | Fine for body text |
| #694F44 text on black | 2.80:1 | Fails | Lc -16.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F7F5F4
oklch(97.1% 0.003 48.7)
-
Step 100
100
#EEE8E6
oklch(93.5% 0.007 39.5)
-
Step 200
200
#E1D7D2
oklch(88.6% 0.013 48.6)
-
Step 300
300
#CEBCB5
oklch(80.8% 0.023 42.5)
-
Step 400
400
#B59A8E
oklch(70.7% 0.037 45.4)
-
Step 500
500
#A38173
oklch(63.2% 0.047 43.5)
-
Step 600
600
#8E6A5B
oklch(55.7% 0.052 43.7)
-
Step 700
700
#78584B
oklch(49% 0.047 43.1)
-
Step 800
800 (this color)
#694F44
oklch(45.2% 0.039 44)
-
Step 900
900
#503D34
oklch(37.8% 0.031 46.6)
-
Step 950
950
#2F241F
oklch(27.1% 0.019 45.7)
#694F44 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #565243 | 0.034 |
| Deuteranopia (no green cones) | #5C5744 | 0.031 |
| Tritanopia (no blue cones) | #704B4C | 0.023 |
| Achromatopsia (no color) | #555555 | 0.039 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #694F44
#694F44
oklch(45.2% 0.039 44)
- #3D5B66
#3D5B66
oklch(45.2% 0.04 222.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694F44, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.049
- Milk Chocolate #7F4E1E ΔE 0.058
- Purple Brown #673A3F ΔE 0.059
- Mud Brown #60460F ΔE 0.065
- Medium Brown #7F5112 ΔE 0.067
- Olive Brown #645403 ΔE 0.074
- Cocoa #875F42 ΔE 0.075
- Saddle Brown #8B4513 ΔE 0.076
Use #694F44 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.