#694DB0

Closest named color: Iris (#6258C4). oklch(50% 0.151 293.2), rgb(105, 77, 176).

Aa

White text reads best on this color (6.38:1).

About this color

#694DB0 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.151 and its hue 293°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.040 away. White text reads best on it, at 6.38:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromavivid (0.151)
Temperaturein between
Nearest nameIris (#6258C4)
Black text3.28:1
White text6.38:1

Values

HEX#694DB0
RGBrgb(105, 77, 176)
HSLhsl(257, 39%, 50%)
OKLCHoklch(50% 0.151 293.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694DB0 6.38:1 AA Lc -86.6 Fine for body text
Black text on #694DB0 3.28:1 AA large text Lc 22.6 Dividers and decoration only
#694DB0 text on white 6.38:1 AA Lc 81.4 Fine for body text
#694DB0 text on black 3.28:1 AA large text Lc -20.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F5F4FC

    oklch(97% 0.011 292)

  2. Step 100

    100

    #EAE8F7

    oklch(93.7% 0.02 292.1)

  3. Step 200

    200

    #DAD5F2

    oklch(88.6% 0.04 293.5)

  4. Step 300

    300

    #C2B8EC

    oklch(80.8% 0.073 293.5)

  5. Step 400

    400

    #A492E3

    oklch(70.7% 0.117 293.4)

  6. Step 500

    500

    #8E75DB

    oklch(63.1% 0.15 292.9)

  7. Step 600

    600

    #795BC8

    oklch(55.5% 0.163 293)

  8. Step 700

    700 (this color)

    #694DB0

    oklch(50% 0.151 293.2)

  9. Step 800

    800

    #533E8C

    oklch(42.7% 0.124 292.8)

  10. Step 900

    900

    #453570

    oklch(37.7% 0.098 293.6)

  11. Step 950

    950

    #282042

    oklch(27.1% 0.062 292.6)

Export this scale for Tailwind in the Tailwind colors tool

#694DB0 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1B60B30.096
Deuteranopia (no green cones)#235DAE0.091
Tritanopia (no blue cones)#5662770.122
Achromatopsia (no color)#5F5F5F0.152

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694DB0

    #694DB0

    oklch(50% 0.151 293.2)

  • #646900

    #646900

    oklch(49.9% 0.111 113)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694DB0

    #694DB0

    oklch(50% 0.151 293.2)

  • #335DB8

    #335DB8

    oklch(49.9% 0.152 263.3)

  • #8B3F94

    #8B3F94

    oklch(50.1% 0.151 323.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694DB0

    #694DB0

    oklch(50% 0.151 293.2)

  • #7F5D00

    #7F5D00

    oklch(50% 0.103 83.6)

  • #1A781D

    #1A781D

    oklch(50.1% 0.152 143.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694DB0

    #694DB0

    oklch(50% 0.151 293.2)

  • #994A00

    #994A00

    oklch(50% 0.127 52.9)

  • #00755E

    #00755E

    oklch(50.1% 0.096 172.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694DB0

    #694DB0

    oklch(50% 0.151 293.2)

  • #A83538

    #A83538

    oklch(50% 0.151 23)

  • #646900

    #646900

    oklch(49.9% 0.111 113)

  • #007179

    #007179

    oklch(50% 0.085 203.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694DB0, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694DB0 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.