#694D98

Closest named color: Twilight (#4E518B). oklch(48.5% 0.119 299.1), rgb(105, 77, 152).

Aa

White text reads best on this color (6.74:1).

About this color

#694D98 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.119 and its hue 299°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Twilight (#4E518B), ΔE 0.050 away. White text reads best on it, at 6.74:1.

Hue familyPurples
Lightnessmedium-dark (48%)
Chromamoderately saturated (0.119)
Temperaturein between
Nearest nameTwilight (#4E518B)
Black text3.11:1
White text6.74:1

Values

HEX#694D98
RGBrgb(105, 77, 152)
HSLhsl(262, 33%, 45%)
OKLCHoklch(48.5% 0.119 299.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694D98 6.74:1 AA Lc -88.1 Fine for body text
Black text on #694D98 3.11:1 AA large text Lc 21.0 Dividers and decoration only
#694D98 text on white 6.74:1 AA Lc 83.0 Fine for body text
#694D98 text on black 3.11:1 AA large text Lc -18.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FA

    oklch(97% 0.008 301.4)

  2. Step 100

    100

    #EBE8F4

    oklch(93.7% 0.016 297.5)

  3. Step 200

    200

    #DCD5EC

    oklch(88.6% 0.032 299.6)

  4. Step 300

    300

    #C5B9E1

    oklch(80.9% 0.057 298.8)

  5. Step 400

    400

    #A894D2

    oklch(70.7% 0.091 298.9)

  6. Step 500

    500

    #9478C6

    oklch(63.1% 0.118 299.6)

  7. Step 600

    600

    #7E60B3

    oklch(55.6% 0.128 298.9)

  8. Step 700

    700 (this color)

    #694D98

    oklch(48.5% 0.119 299.1)

  9. Step 800

    800

    #57417D

    oklch(42.7% 0.099 299.1)

  10. Step 900

    900

    #473764

    oklch(37.5% 0.077 299.1)

  11. Step 950

    950

    #2A213B

    oklch(27.1% 0.048 299.1)

Export this scale for Tailwind in the Tailwind colors tool

#694D98 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#355B9B0.078
Deuteranopia (no green cones)#3B5B960.073
Tritanopia (no blue cones)#5F5B6B0.093
Achromatopsia (no color)#5B5B5B0.120

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694D98

    #694D98

    oklch(48.5% 0.119 299.1)

  • #586700

    #586700

    oklch(48.4% 0.114 119.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694D98

    #694D98

    oklch(48.5% 0.119 299.1)

  • #4459A2

    #4459A2

    oklch(48.4% 0.12 269.5)

  • #83437F

    #83437F

    oklch(48.5% 0.119 329.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694D98

    #694D98

    oklch(48.5% 0.119 299.1)

  • #755B00

    #755B00

    oklch(48.4% 0.099 89.3)

  • #1F7137

    #1F7137

    oklch(48.6% 0.119 149.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694D98

    #694D98

    oklch(48.5% 0.119 299.1)

  • #8D4C00

    #8D4C00

    oklch(48.5% 0.115 59.3)

  • #006F60

    #006F60

    oklch(48.5% 0.089 179.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694D98

    #694D98

    oklch(48.5% 0.119 299.1)

  • #974035

    #974035

    oklch(48.5% 0.119 29.4)

  • #586700

    #586700

    oklch(48.4% 0.114 119.2)

  • #006B78

    #006B78

    oklch(48.3% 0.083 209.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694D98, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694D98 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.