#694CAF

Closest named color: Iris (#6258C4). oklch(49.8% 0.152 293.7), rgb(105, 76, 175).

Aa

White text reads best on this color (6.45:1).

About this color

#694CAF is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.152 and its hue 294°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.042 away. White text reads best on it, at 6.45:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromavivid (0.152)
Temperaturein between
Nearest nameIris (#6258C4)
Black text3.25:1
White text6.45:1

Values

HEX#694CAF
RGBrgb(105, 76, 175)
HSLhsl(258, 39%, 49%)
OKLCHoklch(49.8% 0.152 293.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694CAF 6.45:1 AA Lc -86.8 Fine for body text
Black text on #694CAF 3.25:1 AA large text Lc 22.3 Dividers and decoration only
#694CAF text on white 6.45:1 AA Lc 81.7 Fine for body text
#694CAF text on black 3.25:1 AA large text Lc -20.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F5F4FC

    oklch(97% 0.011 292)

  2. Step 100

    100

    #EAE7F7

    oklch(93.5% 0.022 294.6)

  3. Step 200

    200

    #DAD5F2

    oklch(88.6% 0.04 293.5)

  4. Step 300

    300

    #C2B8EC

    oklch(80.8% 0.073 293.5)

  5. Step 400

    400

    #A492E3

    oklch(70.7% 0.117 293.4)

  6. Step 500

    500

    #8F75DA

    oklch(63.1% 0.149 293.5)

  7. Step 600

    600

    #7A5BC8

    oklch(55.6% 0.163 293.5)

  8. Step 700

    700 (this color)

    #694CAF

    oklch(49.8% 0.152 293.7)

  9. Step 800

    800

    #543D8C

    oklch(42.7% 0.126 293.8)

  10. Step 900

    900

    #453570

    oklch(37.7% 0.098 293.6)

  11. Step 950

    950

    #282041

    oklch(27% 0.06 293.1)

Export this scale for Tailwind in the Tailwind colors tool

#694CAF with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#195FB20.098
Deuteranopia (no green cones)#225DAD0.093
Tritanopia (no blue cones)#5761760.121
Achromatopsia (no color)#5E5E5E0.152

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694CAF

    #694CAF

    oklch(49.8% 0.152 293.7)

  • #636900

    #636900

    oklch(49.9% 0.112 113.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694CAF

    #694CAF

    oklch(49.8% 0.152 293.7)

  • #345CB8

    #345CB8

    oklch(49.7% 0.153 264)

  • #8A3E93

    #8A3E93

    oklch(49.8% 0.151 323.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694CAF

    #694CAF

    oklch(49.8% 0.152 293.7)

  • #7E5C00

    #7E5C00

    oklch(49.7% 0.102 83.4)

  • #16771D

    #16771D

    oklch(49.8% 0.152 143.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694CAF

    #694CAF

    oklch(49.8% 0.152 293.7)

  • #974A00

    #974A00

    oklch(49.7% 0.125 53.6)

  • #00745E

    #00745E

    oklch(49.8% 0.095 173.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694CAF

    #694CAF

    oklch(49.8% 0.152 293.7)

  • #A83436

    #A83436

    oklch(49.8% 0.152 23.6)

  • #636900

    #636900

    oklch(49.9% 0.112 113.6)

  • #007078

    #007078

    oklch(49.7% 0.085 203.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694CAF, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694CAF in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.