#694B50

Closest named color: Brownish Purple (#76424E). oklch(44.7% 0.041 7.8), rgb(105, 75, 80).

Aa

White text reads best on this color (7.71:1).

About this color

#694B50 is a dark, muted red. In OKLCH its lightness is 45%, its chroma 0.041 and its hue 8°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.032 away. White text reads best on it, at 7.71:1.

Hue familyReds
Lightnessdark (45%)
Chromamuted (0.041)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.72:1
White text7.71:1

Values

HEX#694B50
RGBrgb(105, 75, 80)
HSLhsl(350, 17%, 35%)
OKLCHoklch(44.7% 0.041 7.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694B50 7.71:1 AAA Lc -91.5 Preferred for body text
Black text on #694B50 2.72:1 Fails Lc 17.3 Dividers and decoration only
#694B50 text on white 7.71:1 AAA Lc 86.7 Fine for body text
#694B50 text on black 2.72:1 Fails Lc -15.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F7F4F5

    oklch(97% 0.003 354.7)

  2. Step 100

    100

    #EEE8E9

    oklch(93.6% 0.007 5.6)

  3. Step 200

    200

    #E2D6D7

    oklch(88.6% 0.013 11.6)

  4. Step 300

    300

    #CFBBBE

    oklch(81% 0.023 7.3)

  5. Step 400

    400

    #B7979C

    oklch(70.7% 0.039 7.5)

  6. Step 500

    500

    #A57D84

    oklch(63.1% 0.051 6.9)

  7. Step 600

    600

    #8F666D

    oklch(55.5% 0.054 7.7)

  8. Step 700

    700

    #7A555B

    oklch(49.1% 0.05 8.3)

  9. Step 800

    800 (this color)

    #694B50

    oklch(44.7% 0.041 7.8)

  10. Step 900

    900

    #513B3E

    oklch(37.8% 0.031 9.6)

  11. Step 950

    950

    #302224

    oklch(27% 0.022 9.1)

Export this scale for Tailwind in the Tailwind colors tool

#694B50 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4F50500.046
Deuteranopia (no green cones)#56554F0.043
Tritanopia (no blue cones)#6F494D0.012
Achromatopsia (no color)#5353530.042

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694B50

    #694B50

    oklch(44.7% 0.041 7.8)

  • #395C58

    #395C58

    oklch(44.7% 0.041 186.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694B50

    #694B50

    oklch(44.7% 0.041 7.8)

  • #644C5D

    #644C5D

    oklch(44.8% 0.041 337.1)

  • #694D44

    #694D44

    oklch(44.8% 0.041 38.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694B50

    #694B50

    oklch(44.7% 0.041 7.8)

  • #415C4C

    #415C4C

    oklch(44.8% 0.042 158.2)

  • #395A64

    #395A64

    oklch(44.6% 0.042 218.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694B50

    #694B50

    oklch(44.7% 0.041 7.8)

  • #4E5940

    #4E5940

    oklch(44.7% 0.042 127.3)

  • #42576B

    #42576B

    oklch(44.8% 0.042 247.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694B50

    #694B50

    oklch(44.7% 0.041 7.8)

  • #5A553A

    #5A553A

    oklch(44.7% 0.042 98.9)

  • #395C58

    #395C58

    oklch(44.7% 0.041 186.7)

  • #4F526C

    #4F526C

    oklch(44.6% 0.043 279.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694B50, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694B50 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.