#694AB5

Closest named color: Bluey Purple (#6241C7). oklch(49.9% 0.162 292.9), rgb(105, 74, 181).

Aa

White text reads best on this color (6.46:1).

About this color

#694AB5 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.162 and its hue 293°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.038 away. White text reads best on it, at 6.46:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromavivid (0.162)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.24:1
White text6.46:1

Values

HEX#694AB5
RGBrgb(105, 74, 181)
HSLhsl(257, 42%, 50%)
OKLCHoklch(49.9% 0.162 292.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694AB5 6.46:1 AA Lc -86.8 Fine for body text
Black text on #694AB5 3.24:1 AA large text Lc 22.3 Dividers and decoration only
#694AB5 text on white 6.46:1 AA Lc 81.7 Fine for body text
#694AB5 text on black 3.24:1 AA large text Lc -20.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F5F4FC

    oklch(97% 0.011 292)

  2. Step 100

    100

    #EAE7F8

    oklch(93.5% 0.023 294.1)

  3. Step 200

    200

    #DAD4F4

    oklch(88.5% 0.044 294.1)

  4. Step 300

    300

    #C2B8EF

    oklch(81% 0.077 292.9)

  5. Step 400

    400

    #A491E8

    oklch(70.8% 0.126 292.9)

  6. Step 500

    500

    #8F73E0

    oklch(63.1% 0.16 293.1)

  7. Step 600

    600

    #7A58CE

    oklch(55.5% 0.175 293.1)

  8. Step 700

    700 (this color)

    #694AB5

    oklch(49.9% 0.162 292.9)

  9. Step 800

    800

    #543C90

    oklch(42.8% 0.133 293.1)

  10. Step 900

    900

    #453473

    oklch(37.7% 0.104 293.2)

  11. Step 950

    950

    #281F43

    oklch(27% 0.065 293)

Export this scale for Tailwind in the Tailwind colors tool

#694AB5 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0060B90.106
Deuteranopia (no green cones)#115CB30.101
Tritanopia (no blue cones)#5462780.131
Achromatopsia (no color)#5E5E5E0.163

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694AB5

    #694AB5

    oklch(49.9% 0.162 292.9)

  • #646900

    #646900

    oklch(49.9% 0.111 113)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694AB5

    #694AB5

    oklch(49.9% 0.162 292.9)

  • #2E5CBE

    #2E5CBE

    oklch(49.9% 0.163 263)

  • #8C3A97

    #8C3A97

    oklch(49.7% 0.163 322.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694AB5

    #694AB5

    oklch(49.9% 0.162 292.9)

  • #7F5C00

    #7F5C00

    oklch(49.8% 0.102 82.7)

  • #0B7810

    #0B7810

    oklch(49.8% 0.162 143)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694AB5

    #694AB5

    oklch(49.9% 0.162 292.9)

  • #994A00

    #994A00

    oklch(50% 0.127 52.9)

  • #00745E

    #00745E

    oklch(49.8% 0.095 173.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694AB5

    #694AB5

    oklch(49.9% 0.162 292.9)

  • #AC2E34

    #AC2E34

    oklch(49.9% 0.162 22.9)

  • #646900

    #646900

    oklch(49.9% 0.111 113)

  • #007178

    #007178

    oklch(50% 0.085 202.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694AB5, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694AB5 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.