#694AAE

Closest named color: Iris (#6258C4). oklch(49.4% 0.153 294.4), rgb(105, 74, 174).

Aa

White text reads best on this color (6.58:1).

About this color

#694AAE is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.153 and its hue 294°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Iris (#6258C4), ΔE 0.046 away. White text reads best on it, at 6.58:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromavivid (0.153)
Temperaturein between
Nearest nameIris (#6258C4)
Black text3.19:1
White text6.58:1

Values

HEX#694AAE
RGBrgb(105, 74, 174)
HSLhsl(259, 40%, 49%)
OKLCHoklch(49.4% 0.153 294.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694AAE 6.58:1 AA Lc -87.3 Fine for body text
Black text on #694AAE 3.19:1 AA large text Lc 21.8 Dividers and decoration only
#694AAE text on white 6.58:1 AA Lc 82.3 Fine for body text
#694AAE text on black 3.19:1 AA large text Lc -19.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FC

    oklch(97.1% 0.011 297.6)

  2. Step 100

    100

    #EAE7F7

    oklch(93.5% 0.022 294.6)

  3. Step 200

    200

    #DAD4F2

    oklch(88.4% 0.041 294.7)

  4. Step 300

    300

    #C3B8EC

    oklch(80.9% 0.073 294.4)

  5. Step 400

    400

    #A591E3

    oklch(70.6% 0.119 294.4)

  6. Step 500

    500

    #9074DB

    oklch(63.1% 0.152 294.2)

  7. Step 600

    600

    #7B5AC8

    oklch(55.5% 0.164 294.2)

  8. Step 700

    700 (this color)

    #694AAE

    oklch(49.4% 0.153 294.4)

  9. Step 800

    800

    #553D8C

    oklch(42.8% 0.126 294.5)

  10. Step 900

    900

    #463570

    oklch(37.8% 0.098 294.5)

  11. Step 950

    950

    #291F42

    oklch(27% 0.064 294.9)

Export this scale for Tailwind in the Tailwind colors tool

#694AAE with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#145EB10.101
Deuteranopia (no green cones)#205BAC0.095
Tritanopia (no blue cones)#575F750.121
Achromatopsia (no color)#5D5D5D0.154

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694AAE

    #694AAE

    oklch(49.4% 0.153 294.4)

  • #616800

    #616800

    oklch(49.4% 0.111 114.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694AAE

    #694AAE

    oklch(49.4% 0.153 294.4)

  • #345BB7

    #345BB7

    oklch(49.4% 0.152 264.3)

  • #8A3C91

    #8A3C91

    oklch(49.4% 0.153 324.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694AAE

    #694AAE

    oklch(49.4% 0.153 294.4)

  • #7C5C00

    #7C5C00

    oklch(49.4% 0.101 84.9)

  • #0B761D

    #0B761D

    oklch(49.3% 0.153 144.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694AAE

    #694AAE

    oklch(49.4% 0.153 294.4)

  • #954A00

    #954A00

    oklch(49.4% 0.123 54.4)

  • #00725E

    #00725E

    oklch(49.3% 0.093 174.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694AAE

    #694AAE

    oklch(49.4% 0.153 294.4)

  • #A73233

    #A73233

    oklch(49.4% 0.153 24.3)

  • #616800

    #616800

    oklch(49.4% 0.111 114.3)

  • #006F78

    #006F78

    oklch(49.4% 0.084 204.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694AAE, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694AAE in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.