#694A9A

Closest named color: Rebecca Purple (#663399). oklch(48% 0.127 299.5), rgb(105, 74, 154).

Aa

White text reads best on this color (6.89:1).

About this color

#694A9A is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.127 and its hue 300°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.053 away. White text reads best on it, at 6.89:1.

Hue familyPurples
Lightnessmedium-dark (48%)
Chromamoderately saturated (0.127)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text3.04:1
White text6.89:1

Values

HEX#694A9A
RGBrgb(105, 74, 154)
HSLhsl(263, 35%, 45%)
OKLCHoklch(48% 0.127 299.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694A9A 6.89:1 AA Lc -88.6 Fine for body text
Black text on #694A9A 3.04:1 AA large text Lc 20.4 Dividers and decoration only
#694A9A text on white 6.89:1 AA Lc 83.6 Fine for body text
#694A9A text on black 3.04:1 AA large text Lc -18.3 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F6F4FA

    oklch(97% 0.008 301.4)

  2. Step 100

    100

    #EBE7F4

    oklch(93.5% 0.018 300.1)

  3. Step 200

    200

    #DCD5ED

    oklch(88.6% 0.033 299)

  4. Step 300

    300

    #C6B8E3

    oklch(80.8% 0.062 299.9)

  5. Step 400

    400

    #A993D5

    oklch(70.7% 0.097 299.2)

  6. Step 500

    500

    #9577CA

    oklch(63.2% 0.125 299.5)

  7. Step 600

    600

    #805EB7

    oklch(55.7% 0.137 299.6)

  8. Step 700

    700 (this color)

    #694A9A

    oklch(48% 0.127 299.5)

  9. Step 800

    800

    #584080

    oklch(42.8% 0.105 299.2)

  10. Step 900

    900

    #483666

    oklch(37.6% 0.082 299.8)

  11. Step 950

    950

    #2A203C

    oklch(26.9% 0.052 299.3)

Export this scale for Tailwind in the Tailwind colors tool

#694A9A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2E5A9D0.087
Deuteranopia (no green cones)#3659980.080
Tritanopia (no blue cones)#5F596B0.097
Achromatopsia (no color)#5A5A5A0.127

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694A9A

    #694A9A

    oklch(48% 0.127 299.5)

  • #576600

    #576600

    oklch(48.1% 0.113 119.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694A9A

    #694A9A

    oklch(48% 0.127 299.5)

  • #4257A5

    #4257A5

    oklch(48.1% 0.127 269.8)

  • #843F80

    #843F80

    oklch(48.1% 0.128 329.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694A9A

    #694A9A

    oklch(48% 0.127 299.5)

  • #745A00

    #745A00

    oklch(48.1% 0.098 89.1)

  • #117133

    #117133

    oklch(48.2% 0.127 149.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694A9A

    #694A9A

    oklch(48% 0.127 299.5)

  • #8B4B00

    #8B4B00

    oklch(48% 0.113 59.4)

  • #006D5F

    #006D5F

    oklch(47.9% 0.087 179.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694A9A

    #694A9A

    oklch(48% 0.127 299.5)

  • #983C30

    #983C30

    oklch(48% 0.126 29.9)

  • #576600

    #576600

    oklch(48.1% 0.113 119.2)

  • #006A77

    #006A77

    oklch(48% 0.083 209.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694A9A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694A9A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.