#694952

Closest named color: Brownish Purple (#76424E). oklch(44.3% 0.045 0.7), rgb(105, 73, 82).

Aa

White text reads best on this color (7.84:1).

About this color

#694952 is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.045 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.028 away. White text reads best on it, at 7.84:1.

Hue familyReds
Lightnessdark (44%)
Chromamuted (0.045)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.67:1
White text7.84:1

Values

HEX#694952
RGBrgb(105, 73, 82)
HSLhsl(343, 18%, 35%)
OKLCHoklch(44.3% 0.045 0.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694952 7.84:1 AAA Lc -91.9 Preferred for body text
Black text on #694952 2.67:1 Fails Lc 16.8 Dividers and decoration only
#694952 text on white 7.84:1 AAA Lc 87.2 Fine for body text
#694952 text on black 2.67:1 Fails Lc -14.9 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F8F4F5

    oklch(97.1% 0.004 360)

  2. Step 100

    100

    #EFE8E9

    oklch(93.7% 0.008 7.3)

  3. Step 200

    200

    #E2D5D8

    oklch(88.4% 0.015 1.6)

  4. Step 300

    300

    #D0BABF

    oklch(80.9% 0.026 2.2)

  5. Step 400

    400

    #B8969F

    oklch(70.7% 0.042 0.6)

  6. Step 500

    500

    #A67C88

    oklch(63.1% 0.055 359.9)

  7. Step 600

    600

    #916571

    oklch(55.6% 0.059 1.3)

  8. Step 700

    700

    #7B545F

    oklch(49.2% 0.054 0.8)

  9. Step 800

    800 (this color)

    #694952

    oklch(44.3% 0.045 0.7)

  10. Step 900

    900

    #523A40

    oklch(37.7% 0.035 2.4)

  11. Step 950

    950

    #302226

    oklch(27% 0.022 359.9)

Export this scale for Tailwind in the Tailwind colors tool

#694952 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4D4E520.049
Deuteranopia (no green cones)#5554510.046
Tritanopia (no blue cones)#6E474C0.012
Achromatopsia (no color)#5252520.046

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694952

    #694952

    oklch(44.3% 0.045 0.7)

  • #365C55

    #365C55

    oklch(44.4% 0.045 181.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694952

    #694952

    oklch(44.3% 0.045 0.7)

  • #624A5F

    #624A5F

    oklch(44.2% 0.046 330.6)

  • #6A4A44

    #6A4A44

    oklch(44.2% 0.045 30.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694952

    #694952

    oklch(44.3% 0.045 0.7)

  • #415B46

    #415B46

    oklch(44.4% 0.046 150.1)

  • #345A62

    #345A62

    oklch(44.3% 0.045 212.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694952

    #694952

    oklch(44.3% 0.045 0.7)

  • #50573B

    #50573B

    oklch(44.3% 0.044 119.7)

  • #3C576A

    #3C576A

    oklch(44.3% 0.045 239.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694952

    #694952

    oklch(44.3% 0.045 0.7)

  • #5D5336

    #5D5336

    oklch(44.4% 0.046 91.2)

  • #365C55

    #365C55

    oklch(44.4% 0.045 181.1)

  • #4A526D

    #4A526D

    oklch(44.3% 0.046 271.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694952, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694952 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.