#69494D
Closest named color: Brownish Purple (#76424E). oklch(44.2% 0.044 10.7), rgb(105, 73, 77).
Aa
White text reads best on this color (7.89:1).
About this color
#69494D is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.044 and its hue 11°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.030 away. White text reads best on it, at 7.89:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | muted (0.044) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.66:1 |
| White text | 7.89:1 |
Values
| HEX | #69494D |
| RGB | rgb(105, 73, 77) |
| HSL | hsl(353, 18%, 35%) |
| OKLCH | oklch(44.2% 0.044 10.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69494D | 7.89:1 | AAA | Lc -92.0 | Preferred for body text |
| Black text on #69494D | 2.66:1 | Fails | Lc 16.7 | Dividers and decoration only |
| #69494D text on white | 7.89:1 | AAA | Lc 87.3 | Fine for body text |
| #69494D text on black | 2.66:1 | Fails | Lc -14.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F5
oklch(97.1% 0.004 360)
-
Step 100
100
#EFE8E8
oklch(93.6% 0.008 17.3)
-
Step 200
200
#E2D5D7
oklch(88.4% 0.015 6.7)
-
Step 300
300
#D1BABC
oklch(80.9% 0.026 11.7)
-
Step 400
400
#B9969A
oklch(70.6% 0.042 10.5)
-
Step 500
500
#A77D82
oklch(63.2% 0.053 10.7)
-
Step 600
600
#91666B
oklch(55.6% 0.056 11.3)
-
Step 700
700
#7C5459
oklch(49.1% 0.054 11)
-
Step 800
800 (this color)
#69494D
oklch(44.2% 0.044 10.7)
-
Step 900
900
#523A3D
oklch(37.6% 0.034 10.5)
-
Step 950
950
#302224
oklch(27% 0.022 9.1)
#69494D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E4E4D | 0.048 |
| Deuteranopia (no green cones) | #56544C | 0.045 |
| Tritanopia (no blue cones) | #6F464A | 0.013 |
| Achromatopsia (no color) | #515151 | 0.045 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69494D
#69494D
oklch(44.2% 0.044 10.7)
- #345B59
#345B59
oklch(44.2% 0.045 191.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69494D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.030
- Purple Brown #673A3F ΔE 0.042
- Dark Mauve #874C62 ΔE 0.067
- Dusty Grape #545775 ΔE 0.071
- Milk Chocolate #7F4E1E ΔE 0.077
- Mud Brown #60460F ΔE 0.081
- Charcoal Grey #3C4142 ΔE 0.087
- Slate #516572 ΔE 0.088
Use #69494D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.