#694754

Closest named color: Brownish Purple (#76424E). oklch(44% 0.05 354.7), rgb(105, 71, 84).

Aa

White text reads best on this color (7.98:1).

About this color

#694754 is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.050 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.026 away. White text reads best on it, at 7.98:1.

Hue familyReds
Lightnessdark (44%)
Chromamuted (0.050)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.62:1
White text7.98:1

Values

HEX#694754
RGBrgb(105, 71, 84)
HSLhsl(337, 19%, 35%)
OKLCHoklch(44% 0.05 354.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #694754 7.98:1 AAA Lc -92.3 Preferred for body text
Black text on #694754 2.62:1 Fails Lc 16.4 Dividers and decoration only
#694754 text on white 7.98:1 AAA Lc 87.6 Fine for body text
#694754 text on black 2.62:1 Fails Lc -14.5 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F8F4F5

    oklch(97.1% 0.004 360)

  2. Step 100

    100

    #EFE8EA

    oklch(93.7% 0.008 357.8)

  3. Step 200

    200

    #E3D5DA

    oklch(88.6% 0.017 353.7)

  4. Step 300

    300

    #D1B9C1

    oklch(80.8% 0.029 355.6)

  5. Step 400

    400

    #B995A2

    oklch(70.7% 0.046 354.7)

  6. Step 500

    500

    #A77B8B

    oklch(63.1% 0.059 355.3)

  7. Step 600

    600

    #926375

    oklch(55.5% 0.065 354.8)

  8. Step 700

    700

    #7C5263

    oklch(49% 0.061 353.6)

  9. Step 800

    800 (this color)

    #694754

    oklch(44% 0.05 354.7)

  10. Step 900

    900

    #533943

    oklch(37.8% 0.04 354.4)

  11. Step 950

    950

    #302127

    oklch(26.8% 0.025 353.1)

Export this scale for Tailwind in the Tailwind colors tool

#694754 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4B4D540.053
Deuteranopia (no green cones)#5353530.050
Tritanopia (no blue cones)#6E464B0.016
Achromatopsia (no color)#5151510.050

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #694754

    #694754

    oklch(44% 0.05 354.7)

  • #335C51

    #335C51

    oklch(44.1% 0.05 174.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #694754

    #694754

    oklch(44% 0.05 354.7)

  • #614962

    #614962

    oklch(44% 0.05 325.1)

  • #6C4845

    #6C4845

    oklch(44.1% 0.05 24.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #694754

    #694754

    oklch(44% 0.05 354.7)

  • #415A41

    #415A41

    oklch(44% 0.05 144.7)

  • #2E5B60

    #2E5B60

    oklch(44.1% 0.05 204.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #694754

    #694754

    oklch(44% 0.05 354.7)

  • #525635

    #525635

    oklch(44.1% 0.051 114.1)

  • #36576A

    #36576A

    oklch(43.9% 0.05 234.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #694754

    #694754

    oklch(44% 0.05 354.7)

  • #5F5032

    #5F5032

    oklch(43.9% 0.049 84)

  • #335C51

    #335C51

    oklch(44.1% 0.05 174.7)

  • #45526F

    #45526F

    oklch(44% 0.051 265.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694754, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #694754 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.