#694666
Closest named color: Brownish Purple (#76424E). oklch(44.5% 0.068 329.6), rgb(105, 70, 102).
Aa
White text reads best on this color (7.86:1).
About this color
#694666 is a dark, muted purple. In OKLCH its lightness is 45%, its chroma 0.068 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.044 away. White text reads best on it, at 7.86:1.
| Hue family | Purples |
| Lightness | dark (45%) |
| Chroma | muted (0.068) |
| Temperature | in between |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.66:1 |
| White text | 7.86:1 |
Values
| HEX | #694666 |
| RGB | rgb(105, 70, 102) |
| HSL | hsl(305, 20%, 34%) |
| OKLCH | oklch(44.5% 0.068 329.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #694666 | 7.86:1 | AAA | Lc -91.9 | Preferred for body text |
| Black text on #694666 | 2.66:1 | Fails | Lc 16.8 | Dividers and decoration only |
| #694666 text on white | 7.86:1 | AAA | Lc 87.2 | Fine for body text |
| #694666 text on black | 2.66:1 | Fails | Lc -14.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F7
oklch(97.1% 0.006 334)
-
Step 100
100
#EEE7ED
oklch(93.5% 0.011 330.2)
-
Step 200
200
#E2D4E0
oklch(88.5% 0.022 330.3)
-
Step 300
300
#D0B8CD
oklch(80.9% 0.039 330)
-
Step 400
400
#B893B4
oklch(70.8% 0.063 329.8)
-
Step 500
500
#A578A1
oklch(63.1% 0.08 329.5)
-
Step 600
600
#90608C
oklch(55.6% 0.088 329.6)
-
Step 700
700
#7B4F77
oklch(49.1% 0.082 330)
-
Step 800
800 (this color)
#694666
oklch(44.5% 0.068 329.6)
-
Step 900
900
#51374F
oklch(37.6% 0.053 329.2)
-
Step 950
950
#30202E
oklch(26.9% 0.034 330.8)
#694666 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #454F67 | 0.063 |
| Deuteranopia (no green cones) | #4D5365 | 0.058 |
| Tritanopia (no blue cones) | #6C4852 | 0.036 |
| Achromatopsia (no color) | #525252 | 0.068 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #694666
#694666
oklch(44.5% 0.068 329.6)
- #375E3F
#375E3F
oklch(44.4% 0.068 149.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694666, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.044
- Dusty Grape #545775 ΔE 0.056
- Dark Mauve #874C62 ΔE 0.062
- Purple Brown #673A3F ΔE 0.063
- Dusk #4E5481 ΔE 0.064
- Twilight #4E518B ΔE 0.073
- Dull Purple #84597E ΔE 0.079
- Light Eggplant #894585 ΔE 0.079
Use #694666 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.