#694648
Closest named color: Brownish Purple (#76424E). oklch(43.4% 0.048 15.5), rgb(105, 70, 72).
Aa
White text reads best on this color (8.17:1).
About this color
#694648 is a dark, muted red. In OKLCH its lightness is 43%, its chroma 0.048 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.029 away. White text reads best on it, at 8.17:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | muted (0.048) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.57:1 |
| White text | 8.17:1 |
Values
| HEX | #694648 |
| RGB | rgb(105, 70, 72) |
| HSL | hsl(357, 20%, 34%) |
| OKLCH | oklch(43.4% 0.048 15.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #694648 | 8.17:1 | AAA | Lc -92.8 | Preferred for body text |
| Black text on #694648 | 2.57:1 | Fails | Lc 15.8 | Dividers and decoration only |
| #694648 text on white | 8.17:1 | AAA | Lc 88.2 | Fine for body text |
| #694648 text on black | 2.57:1 | Fails | Lc -14.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F4
oklch(97% 0.004 17.2)
-
Step 100
100
#EFE8E8
oklch(93.6% 0.008 17.3)
-
Step 200
200
#E3D5D6
oklch(88.5% 0.016 12.5)
-
Step 300
300
#D2BABA
oklch(80.9% 0.027 17.7)
-
Step 400
400
#BB9697
oklch(70.7% 0.044 16.4)
-
Step 500
500
#AA7B7E
oklch(63% 0.059 14.6)
-
Step 600
600
#956467
oklch(55.6% 0.064 15.3)
-
Step 700
700
#7F5356
oklch(49.2% 0.059 15)
-
Step 800
800 (this color)
#694648
oklch(43.4% 0.048 15.5)
-
Step 900
900
#54393B
oklch(37.6% 0.039 14.2)
-
Step 950
950
#312223
oklch(27.1% 0.023 14.3)
#694648 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C4B48 | 0.052 |
| Deuteranopia (no green cones) | #555247 | 0.048 |
| Tritanopia (no blue cones) | #704347 | 0.015 |
| Achromatopsia (no color) | #4F4F4F | 0.049 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #694648
#694648
oklch(43.4% 0.048 15.5)
- #2E5959
#2E5959
oklch(43.3% 0.048 195.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694648, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.029
- Purple Brown #673A3F ΔE 0.033
- Dark Mauve #874C62 ΔE 0.072
- Mud Brown #60460F ΔE 0.076
- Milk Chocolate #7F4E1E ΔE 0.076
- Dusty Grape #545775 ΔE 0.079
- Charcoal Grey #3C4142 ΔE 0.084
- Saddle Brown #8B4513 ΔE 0.086
Use #694648 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.