#69403B
Closest named color: Purple Brown (#673A3F). oklch(41.8% 0.058 27.4), rgb(105, 64, 59).
Aa
White text reads best on this color (8.76:1).
About this color
#69403B is a dark, muted red. In OKLCH its lightness is 42%, its chroma 0.058 and its hue 27°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.021 away. White text reads best on it, at 8.76:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | muted (0.058) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.39:1 |
| White text | 8.76:1 |
Values
| HEX | #69403B |
| RGB | rgb(105, 64, 59) |
| HSL | hsl(7, 28%, 32%) |
| OKLCH | oklch(41.8% 0.058 27.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69403B | 8.76:1 | AAA | Lc -94.3 | Preferred for body text |
| Black text on #69403B | 2.39:1 | Fails | Lc 14.1 | Not readable |
| #69403B text on white | 8.76:1 | AAA | Lc 89.9 | Fine for body text |
| #69403B text on black | 2.39:1 | Fails | Lc -12.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F4
oklch(97% 0.004 17.2)
-
Step 100
100
#F0E7E6
oklch(93.5% 0.01 25.1)
-
Step 200
200
#E5D5D2
oklch(88.5% 0.018 30.3)
-
Step 300
300
#D6B9B5
oklch(81% 0.034 27.2)
-
Step 400
400
#C1948E
oklch(70.7% 0.055 27.2)
-
Step 500
500
#B07972
oklch(63% 0.07 27.3)
-
Step 600
600
#9B625B
oklch(55.6% 0.076 27.4)
-
Step 700
700
#84514B
oklch(49.1% 0.07 27.1)
-
Step 800
800 (this color)
#69403B
oklch(41.8% 0.058 27.4)
-
Step 900
900
#573834
oklch(37.6% 0.045 27.5)
-
Step 950
950
#33211F
oklch(27% 0.028 26.2)
#69403B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #49463A | 0.060 |
| Deuteranopia (no green cones) | #534E3A | 0.055 |
| Tritanopia (no blue cones) | #713B3F | 0.022 |
| Achromatopsia (no color) | #4B4B4B | 0.059 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69403B
#69403B
oklch(41.8% 0.058 27.4)
- #1E565D
#1E565D
oklch(42% 0.058 206.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69403B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.021
- Brownish Purple #76424E ΔE 0.040
- Mud Brown #60460F ΔE 0.064
- Chestnut #742802 ΔE 0.069
- Milk Chocolate #7F4E1E ΔE 0.075
- Red Brown #8B2E16 ΔE 0.076
- Rust Brown #8B3103 ΔE 0.079
- Charcoal Grey #3C4142 ΔE 0.081
Use #69403B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.