#693B40
Closest named color: Purple Brown (#673A3F). oklch(41% 0.065 13.4), rgb(105, 59, 64).
Aa
White text reads best on this color (9.12:1).
About this color
#693B40 is a dark, muted red. In OKLCH its lightness is 41%, its chroma 0.065 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.005 away. White text reads best on it, at 9.12:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | muted (0.065) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.30:1 |
| White text | 9.12:1 |
Values
| HEX | #693B40 |
| RGB | rgb(105, 59, 64) |
| HSL | hsl(353, 28%, 32%) |
| OKLCH | oklch(41% 0.065 13.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #693B40 | 9.12:1 | AAA | Lc -95.2 | Preferred for body text |
| Black text on #693B40 | 2.30:1 | Fails | Lc 13.2 | Not readable |
| #693B40 text on white | 9.12:1 | AAA | Lc 90.8 | Preferred for body text |
| #693B40 text on black | 2.30:1 | Fails | Lc -11.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F4
oklch(97.1% 0.005 17.2)
-
Step 100
100
#F1E7E8
oklch(93.6% 0.011 10.3)
-
Step 200
200
#E7D4D5
oklch(88.6% 0.021 13.9)
-
Step 300
300
#D8B7B9
oklch(80.9% 0.038 13.8)
-
Step 400
400
#C49195
oklch(70.7% 0.062 13.5)
-
Step 500
500
#B3767C
oklch(63.1% 0.077 13.1)
-
Step 600
600
#9E5E65
oklch(55.6% 0.084 13.1)
-
Step 700
700
#874D54
oklch(49% 0.079 12.6)
-
Step 800
800 (this color)
#693B40
oklch(41% 0.065 13.4)
-
Step 900
900
#59363A
oklch(37.6% 0.051 12.3)
-
Step 950
950
#342022
oklch(27% 0.031 12.8)
#693B40 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #444340 | 0.070 |
| Deuteranopia (no green cones) | #4F4C3F | 0.066 |
| Tritanopia (no blue cones) | #71363D | 0.018 |
| Achromatopsia (no color) | #484848 | 0.066 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #693B40
#693B40
oklch(41% 0.065 13.4)
- #0F5554
#0F5554
oklch(40.9% 0.065 193.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #693B40, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.005
- Brownish Purple #76424E ΔE 0.037
- Chestnut #742802 ΔE 0.070
- Red Brown #8B2E16 ΔE 0.080
- Mud Brown #60460F ΔE 0.080
- Charcoal Grey #3C4142 ΔE 0.082
- Rust Brown #8B3103 ΔE 0.086
- Dark Mauve #874C62 ΔE 0.088
Use #693B40 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.