#693968

Closest named color: Brownish Purple (#76424E). oklch(42.3% 0.095 327.8), rgb(105, 57, 104).

Aa

White text reads best on this color (8.80:1).

About this color

#693968 is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.095 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.063 away. White text reads best on it, at 8.80:1.

Hue familyPurples
Lightnessdark (42%)
Chromamoderately saturated (0.095)
Temperaturein between
Nearest nameBrownish Purple (#76424E)
Black text2.38:1
White text8.80:1

Values

HEX#693968
RGBrgb(105, 57, 104)
HSLhsl(301, 30%, 32%)
OKLCHoklch(42.3% 0.095 327.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #693968 8.80:1 AAA Lc -94.3 Preferred for body text
Black text on #693968 2.38:1 Fails Lc 14.1 Not readable
#693968 text on white 8.80:1 AAA Lc 89.9 Fine for body text
#693968 text on black 2.38:1 Fails Lc -12.4 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F8F4F8

    oklch(97.1% 0.007 325.6)

  2. Step 100

    100

    #F0E6EF

    oklch(93.5% 0.016 328.8)

  3. Step 200

    200

    #E5D2E4

    oklch(88.5% 0.032 327.4)

  4. Step 300

    300

    #D5B4D3

    oklch(80.8% 0.056 328)

  5. Step 400

    400

    #BF8DBD

    oklch(70.7% 0.089 327.8)

  6. Step 500

    500

    #AE6FAC

    oklch(63% 0.114 327.9)

  7. Step 600

    600

    #995798

    oklch(55.6% 0.123 327.6)

  8. Step 700

    700

    #834682

    oklch(49.1% 0.117 327.8)

  9. Step 800

    800 (this color)

    #693968

    oklch(42.3% 0.095 327.8)

  10. Step 900

    900

    #563256

    oklch(37.6% 0.075 326.9)

  11. Step 950

    950

    #331E32

    oklch(27.1% 0.047 328.4)

Export this scale for Tailwind in the Tailwind colors tool

#693968 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#35466A0.092
Deuteranopia (no green cones)#434D660.083
Tritanopia (no blue cones)#6C3E4B0.055
Achromatopsia (no color)#4A4A4A0.096

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #693968

    #693968

    oklch(42.3% 0.095 327.8)

  • #225B2E

    #225B2E

    oklch(42.1% 0.094 148)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #693968

    #693968

    oklch(42.3% 0.095 327.8)

  • #54417B

    #54417B

    oklch(42.3% 0.095 297.3)

  • #76354E

    #76354E

    oklch(42.4% 0.096 357.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #693968

    #693968

    oklch(42.3% 0.095 327.8)

  • #4A5405

    #4A5405

    oklch(42.3% 0.095 117.5)

  • #005B4E

    #005B4E

    oklch(42.2% 0.077 178.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #693968

    #693968

    oklch(42.3% 0.095 327.8)

  • #614A00

    #614A00

    oklch(42.2% 0.086 88.1)

  • #005862

    #005862

    oklch(42.1% 0.072 208.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #693968

    #693968

    oklch(42.3% 0.095 327.8)

  • #733E0A

    #733E0A

    oklch(42.2% 0.095 57.9)

  • #225B2E

    #225B2E

    oklch(42.1% 0.094 148)

  • #00547A

    #00547A

    oklch(42.3% 0.093 237.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #693968, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #693968 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.