#54404A

Closest named color: Purple Brown (#673A3F). oklch(39.7% 0.032 347.1), rgb(84, 64, 74).

Aa

White text reads best on this color (9.50:1).

About this color

#54404A is a dark, muted red. In OKLCH its lightness is 40%, its chroma 0.032 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.039 away. White text reads best on it, at 9.50:1.

Hue familyReds
Lightnessdark (40%)
Chromamuted (0.032)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.20:1
White text9.50:1

Values

HEX#54404A
RGBrgb(84, 64, 74)
HSLhsl(330, 14%, 29%)
OKLCHoklch(39.7% 0.032 347.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #54404A 9.50:1 AAA Lc -96.2 Preferred for body text
Black text on #54404A 2.20:1 Fails Lc 12.0 Not readable
#54404A text on white 9.50:1 AAA Lc 92.0 Preferred for body text
#54404A text on black 2.20:1 Fails Lc -10.4 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #F7F5F6

    oklch(97.2% 0.002 345.2)

  2. Step 100

    100

    #EEE8EB

    oklch(93.7% 0.008 345.4)

  3. Step 200

    200

    #E0D6DB

    oklch(88.6% 0.013 345.5)

  4. Step 300

    300

    #CDBBC3

    oklch(80.9% 0.023 348.9)

  5. Step 400

    400

    #B397A5

    oklch(70.6% 0.038 346.5)

  6. Step 500

    500

    #A07E8F

    oklch(63.1% 0.048 347)

  7. Step 600

    600

    #8B6779

    oklch(55.6% 0.053 347.5)

  8. Step 700

    700

    #765566

    oklch(49% 0.05 346.8)

  9. Step 800

    800

    #604653

    oklch(42.7% 0.041 347.5)

  10. Step 900

    900 (this color)

    #54404A

    oklch(39.7% 0.032 347.1)

  11. Step 950

    950

    #2E2328

    oklch(27.1% 0.019 349.4)

Export this scale for Tailwind in the Tailwind colors tool

#54404A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#41444A0.034
Deuteranopia (no green cones)#4647490.032
Tritanopia (no blue cones)#5740430.013
Achromatopsia (no color)#4646460.032

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #54404A

    #54404A

    oklch(39.7% 0.032 347.1)

  • #364C43

    #364C43

    oklch(39.5% 0.031 167.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #54404A

    #54404A

    oklch(39.7% 0.032 347.1)

  • #4E4252

    #4E4252

    oklch(39.7% 0.031 317.6)

  • #574041

    #574041

    oklch(39.7% 0.032 15.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #54404A

    #54404A

    oklch(39.7% 0.032 347.1)

  • #3F4B3A

    #3F4B3A

    oklch(39.7% 0.032 136.5)

  • #324C4D

    #324C4D

    oklch(39.6% 0.032 199)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #54404A

    #54404A

    oklch(39.7% 0.032 347.1)

  • #484834

    #484834

    oklch(39.6% 0.032 107.8)

  • #344A54

    #344A54

    oklch(39.5% 0.032 227.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #54404A

    #54404A

    oklch(39.7% 0.032 347.1)

  • #514534

    #514534

    oklch(39.8% 0.032 76.2)

  • #364C43

    #364C43

    oklch(39.5% 0.031 167.6)

  • #3C4858

    #3C4858

    oklch(39.8% 0.031 255.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #54404A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #54404A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.