#4D70AA

Closest named color: Flat Blue (#3C73A8). oklch(54.5% 0.1 260.1), rgb(77, 112, 170).

Aa

White text reads best on this color (4.98:1).

About this color

#4D70AA is a medium-dark, moderately saturated blue. In OKLCH its lightness is 54%, its chroma 0.100 and its hue 260°. Its hue sits on the cool side of the wheel. The nearest named color is Flat Blue (#3C73A8), ΔE 0.019 away. White text reads best on it, at 4.98:1.

Hue familyBlues
Lightnessmedium-dark (54%)
Chromamoderately saturated (0.100)
Temperaturecool
Nearest nameFlat Blue (#3C73A8)
Black text4.21:1
White text4.98:1

Values

HEX#4D70AA
RGBrgb(77, 112, 170)
HSLhsl(217, 38%, 48%)
OKLCHoklch(54.5% 0.1 260.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #4D70AA 4.98:1 AA Lc -79.8 Fine for body text
Black text on #4D70AA 4.21:1 AA large text Lc 29.7 Dividers and decoration only
#4D70AA text on white 4.98:1 AA Lc 74.3 Content text, not long reading
#4D70AA text on black 4.21:1 AA large text Lc -27.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F3F6FA

    oklch(97.2% 0.006 255.5)

  2. Step 100

    100

    #E5EAF3

    oklch(93.6% 0.013 262.4)

  3. Step 200

    200

    #D0DAEA

    oklch(88.6% 0.025 259.8)

  4. Step 300

    300

    #B0C2DE

    oklch(80.9% 0.044 259.2)

  5. Step 400

    400

    #87A2CE

    oklch(70.8% 0.072 260.1)

  6. Step 500

    500

    #698AC1

    oklch(63.1% 0.091 260.3)

  7. Step 600

    600 (this color)

    #4D70AA

    oklch(54.5% 0.1 260.1)

  8. Step 700

    700

    #416095

    oklch(49% 0.093 260.6)

  9. Step 800

    800

    #364F79

    oklch(42.8% 0.077 260.3)

  10. Step 900

    900

    #2F4261

    oklch(37.8% 0.059 259.9)

  11. Step 950

    950

    #1B2739

    oklch(27.1% 0.038 258.3)

Export this scale for Tailwind in the Tailwind colors tool

#4D70AA with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5974AC0.020
Deuteranopia (no green cones)#4D6CA90.011
Tritanopia (no blue cones)#187D850.089
Achromatopsia (no color)#7070700.100

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #4D70AA

    #4D70AA

    oklch(54.5% 0.1 260.1)

  • #8E691F

    #8E691F

    oklch(54.5% 0.1 80.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #4D70AA

    #4D70AA

    oklch(54.5% 0.1 260.1)

  • #1D7A9F

    #1D7A9F

    oklch(54.5% 0.1 230.3)

  • #7065A6

    #7065A6

    oklch(54.5% 0.1 290.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #4D70AA

    #4D70AA

    oklch(54.5% 0.1 260.1)

  • #9E5D37

    #9E5D37

    oklch(54.4% 0.1 49.8)

  • #747527

    #747527

    oklch(54.6% 0.1 110)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #4D70AA

    #4D70AA

    oklch(54.5% 0.1 260.1)

  • #A25758

    #A25758

    oklch(54.6% 0.099 20)

  • #4F7E45

    #4F7E45

    oklch(54.4% 0.099 140.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #4D70AA

    #4D70AA

    oklch(54.5% 0.1 260.1)

  • #9B5678

    #9B5678

    oklch(54.4% 0.1 350)

  • #8E691F

    #8E691F

    oklch(54.5% 0.1 80.5)

  • #1C8367

    #1C8367

    oklch(54.6% 0.1 169.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #4D70AA, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #4D70AA in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.