#4D2961

Closest named color: Grape Purple (#5D1451). oklch(35.4% 0.101 312), rgb(77, 41, 97).

Aa

White text reads best on this color (11.63:1).

About this color

#4D2961 is a dark, moderately saturated purple. In OKLCH its lightness is 35%, its chroma 0.101 and its hue 312°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Grape Purple (#5D1451), ΔE 0.055 away. White text reads best on it, at 11.63:1.

Hue familyPurples
Lightnessdark (35%)
Chromamoderately saturated (0.101)
Temperaturein between
Nearest nameGrape Purple (#5D1451)
Black text1.80:1
White text11.63:1

Values

HEX#4D2961
RGBrgb(77, 41, 97)
HSLhsl(279, 41%, 27%)
OKLCHoklch(35.4% 0.101 312)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #4D2961 11.63:1 AAA Lc -100.1 Preferred for body text
Black text on #4D2961 1.80:1 Fails Lc 7.4 Not readable
#4D2961 text on white 11.63:1 AAA Lc 96.4 Preferred for body text
#4D2961 text on black 1.80:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #F8F4FA

    oklch(97.2% 0.009 314.8)

  2. Step 100

    100

    #EFE6F5

    oklch(93.6% 0.022 312.2)

  3. Step 200

    200

    #E3D2EE

    oklch(88.6% 0.042 312.3)

  4. Step 300

    300

    #D1B3E4

    oklch(80.9% 0.075 312.2)

  5. Step 400

    400

    #BA8AD7

    oklch(70.8% 0.121 312.1)

  6. Step 500

    500

    #A86ACC

    oklch(63% 0.155 311.9)

  7. Step 600

    600

    #9450B9

    oklch(55.7% 0.167 312.1)

  8. Step 700

    700

    #7E409F

    oklch(49.2% 0.155 312.2)

  9. Step 800

    800

    #663581

    oklch(42.6% 0.129 311.9)

  10. Step 900

    900 (this color)

    #4D2961

    oklch(35.4% 0.101 312)

  11. Step 950

    950

    #311C3D

    oklch(27% 0.065 312.1)

Export this scale for Tailwind in the Tailwind colors tool

#4D2961 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1A37630.086
Deuteranopia (no green cones)#2639600.076
Tritanopia (no blue cones)#4B32400.069
Achromatopsia (no color)#3939390.101

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #4D2961

    #4D2961

    oklch(35.4% 0.101 312)

  • #274600

    #274600

    oklch(35.6% 0.099 132.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #4D2961

    #4D2961

    oklch(35.4% 0.101 312)

  • #35326E

    #35326E

    oklch(35.4% 0.101 282.2)

  • #5D224A

    #5D224A

    oklch(35.4% 0.1 342.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #4D2961

    #4D2961

    oklch(35.4% 0.101 312)

  • #443D00

    #443D00

    oklch(35.6% 0.075 102.2)

  • #00482F

    #00482F

    oklch(35.5% 0.078 162.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #4D2961

    #4D2961

    oklch(35.4% 0.101 312)

  • #543400

    #543400

    oklch(35.5% 0.076 71.8)

  • #004544

    #004544

    oklch(35.3% 0.06 193.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #4D2961

    #4D2961

    oklch(35.4% 0.101 312)

  • #652506

    #652506

    oklch(35.5% 0.101 42.2)

  • #274600

    #274600

    oklch(35.6% 0.099 132.2)

  • #004354

    #004354

    oklch(35.5% 0.065 221.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #4D2961, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #4D2961 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.