#4D0027
Closest named color: Dark Plum (#3F012C). oklch(27.3% 0.111 357.9), rgb(77, 0, 39).
Aa
White text reads best on this color (15.61:1).
About this color
#4D0027 is a dark, moderately saturated red. In OKLCH its lightness is 27%, its chroma 0.111 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.037 away. White text reads best on it, at 15.61:1.
| Hue family | Reds |
| Lightness | dark (27%) |
| Chroma | moderately saturated (0.111) |
| Temperature | warm |
| Nearest name | Dark Plum (#3F012C) |
| Black text | 1.34:1 |
| White text | 15.61:1 |
Values
| HEX | #4D0027 |
| RGB | rgb(77, 0, 39) |
| HSL | hsl(330, 100%, 15%) |
| OKLCH | oklch(27.3% 0.111 357.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #4D0027 | 15.61:1 | AAA | Lc -104.1 | Preferred for body text |
| Black text on #4D0027 | 1.34:1 | Fails | Lc 0.0 | Not readable |
| #4D0027 text on white | 15.61:1 | AAA | Lc 101.2 | Preferred for body text |
| #4D0027 text on black | 1.34:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FFF1F5
oklch(97% 0.016 358)
-
Step 100
100
#FFE1EA
oklch(93.7% 0.035 357.7)
-
Step 200
200
#FFC7D9
oklch(88.4% 0.067 357.4)
-
Step 300
300
#FF9FC0
oklch(80.8% 0.12 358)
-
Step 400
400
#FF5CA0
oklch(70.7% 0.206 358)
-
Step 500
500
#F50089
oklch(63% 0.257 357.9)
-
Step 600
600
#CF0073
oklch(55.5% 0.226 357.8)
-
Step 700
700
#AF0060
oklch(49% 0.2 357.9)
-
Step 800
800
#91004F
oklch(42.7% 0.174 357.7)
-
Step 900
900
#7A0041
oklch(37.7% 0.153 358)
-
Step 950
950 (this color)
#4D0027
oklch(27.3% 0.111 357.9)
#4D0027 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #141A28 | 0.128 |
| Deuteranopia (no green cones) | #292925 | 0.114 |
| Tritanopia (no blue cones) | #540013 | 0.040 |
| Achromatopsia (no color) | #242424 | 0.112 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #4D0027
#4D0027
oklch(27.3% 0.111 357.9)
- #002F27
#002F27
oklch(27.3% 0.05 177.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #4D0027, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Plum #3F012C ΔE 0.037
- Aubergine #3D0734 ΔE 0.046
- Burgundy #610023 ΔE 0.051
- Eggplant Purple #430541 ΔE 0.055
- Eggplant #380835 ΔE 0.058
- Mahogany #4A0100 ΔE 0.061
- Deep Violet #490648 ΔE 0.062
- Dark Maroon #3C0008 ΔE 0.065
Use #4D0027 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.