#4944AA

Closest named color: Blueberry (#464196). oklch(45.2% 0.158 280.2), rgb(73, 68, 170).

Aa

White text reads best on this color (7.80:1).

About this color

#4944AA is a medium-dark, vivid purple. In OKLCH its lightness is 45%, its chroma 0.158 and its hue 280°. Its hue sits on the cool side of the wheel. The nearest named color is Blueberry (#464196), ΔE 0.033 away. White text reads best on it, at 7.80:1.

Hue familyPurples
Lightnessmedium-dark (45%)
Chromavivid (0.158)
Temperaturecool
Nearest nameBlueberry (#464196)
Black text2.69:1
White text7.80:1

Values

HEX#4944AA
RGBrgb(73, 68, 170)
HSLhsl(243, 43%, 47%)
OKLCHoklch(45.2% 0.158 280.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #4944AA 7.80:1 AAA Lc -91.5 Preferred for body text
Black text on #4944AA 2.69:1 Fails Lc 17.3 Dividers and decoration only
#4944AA text on white 7.80:1 AAA Lc 86.7 Fine for body text
#4944AA text on black 2.69:1 Fails Lc -15.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F3F5FE

    oklch(97.1% 0.012 276.1)

  2. Step 100

    100

    #E6E8FC

    oklch(93.5% 0.027 281.3)

  3. Step 200

    200

    #D2D6FB

    oklch(88.5% 0.051 280.4)

  4. Step 300

    300

    #B5BAFC

    oklch(80.9% 0.093 280.7)

  5. Step 400

    400

    #9094FA

    oklch(70.7% 0.148 280.2)

  6. Step 500

    500

    #7775F7

    oklch(63% 0.189 280.2)

  7. Step 600

    600

    #635AE6

    oklch(55.7% 0.205 280.3)

  8. Step 700

    700

    #5248C8

    oklch(49% 0.191 280.2)

  9. Step 800

    800 (this color)

    #4944AA

    oklch(45.2% 0.158 280.2)

  10. Step 900

    900

    #383580

    oklch(37.7% 0.123 280.5)

  11. Step 950

    950

    #20204B

    oklch(27% 0.078 279.9)

Export this scale for Tailwind in the Tailwind colors tool

#4944AA with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0056AD0.068
Deuteranopia (no green cones)#004EA80.064
Tritanopia (no blue cones)#155C700.136
Achromatopsia (no color)#5252520.159

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #4944AA

    #4944AA

    oklch(45.2% 0.158 280.2)

  • #625600

    #625600

    oklch(45.1% 0.094 99.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #4944AA

    #4944AA

    oklch(45.2% 0.158 280.2)

  • #005799

    #005799

    oklch(45% 0.128 250.3)

  • #713496

    #713496

    oklch(45.3% 0.159 310.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #4944AA

    #4944AA

    oklch(45.2% 0.158 280.2)

  • #784A00

    #784A00

    oklch(45.2% 0.098 69.5)

  • #3E6200

    #3E6200

    oklch(45.1% 0.122 130.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #4944AA

    #4944AA

    oklch(45.2% 0.158 280.2)

  • #933000

    #933000

    oklch(45.2% 0.142 40)

  • #006742

    #006742

    oklch(45.3% 0.102 160.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #4944AA

    #4944AA

    oklch(45.2% 0.158 280.2)

  • #991E41

    #991E41

    oklch(45.3% 0.158 10.3)

  • #625600

    #625600

    oklch(45.1% 0.094 99.9)

  • #00635F

    #00635F

    oklch(45.1% 0.078 189.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #4944AA, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #4944AA in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.