#4943A1

Closest named color: Blueberry (#464196). oklch(44.3% 0.147 281.4), rgb(73, 67, 161).

Aa

White text reads best on this color (8.07:1).

About this color

#4943A1 is a dark, vivid purple. In OKLCH its lightness is 44%, its chroma 0.147 and its hue 281°. Its hue sits on the cool side of the wheel. The nearest named color is Blueberry (#464196), ΔE 0.019 away. White text reads best on it, at 8.07:1.

Hue familyPurples
Lightnessdark (44%)
Chromavivid (0.147)
Temperaturecool
Nearest nameBlueberry (#464196)
Black text2.60:1
White text8.07:1

Values

HEX#4943A1
RGBrgb(73, 67, 161)
HSLhsl(244, 41%, 45%)
OKLCHoklch(44.3% 0.147 281.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #4943A1 8.07:1 AAA Lc -92.3 Preferred for body text
Black text on #4943A1 2.60:1 Fails Lc 16.4 Dividers and decoration only
#4943A1 text on white 8.07:1 AAA Lc 87.6 Fine for body text
#4943A1 text on black 2.60:1 Fails Lc -14.5 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F4F5FD

    oklch(97.2% 0.011 280.5)

  2. Step 100

    100

    #E6E8FB

    oklch(93.5% 0.026 281.1)

  3. Step 200

    200

    #D3D6F9

    oklch(88.5% 0.048 281.5)

  4. Step 300

    300

    #B7BBF8

    oklch(81% 0.086 281.4)

  5. Step 400

    400

    #9395F4

    oklch(70.8% 0.137 281.4)

  6. Step 500

    500

    #7A77EF

    oklch(63% 0.175 281.2)

  7. Step 600

    600

    #655CDE

    oklch(55.5% 0.192 281.3)

  8. Step 700

    700

    #554BC1

    oklch(49.2% 0.178 281.4)

  9. Step 800

    800 (this color)

    #4943A1

    oklch(44.3% 0.147 281.4)

  10. Step 900

    900

    #39367C

    oklch(37.6% 0.115 281.2)

  11. Step 950

    950

    #212049

    oklch(26.9% 0.074 281.3)

Export this scale for Tailwind in the Tailwind colors tool

#4943A1 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0053A40.068
Deuteranopia (no green cones)#004D9F0.066
Tritanopia (no blue cones)#22596B0.126
Achromatopsia (no color)#5050500.148

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #4943A1

    #4943A1

    oklch(44.3% 0.147 281.4)

  • #5E5400

    #5E5400

    oklch(44.2% 0.092 101.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #4943A1

    #4943A1

    oklch(44.3% 0.147 281.4)

  • #005498

    #005498

    oklch(44.3% 0.131 251.5)

  • #6D348D

    #6D348D

    oklch(44.2% 0.147 311.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #4943A1

    #4943A1

    oklch(44.3% 0.147 281.4)

  • #734900

    #734900

    oklch(44.3% 0.095 71.9)

  • #396000

    #396000

    oklch(44.3% 0.122 131.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #4943A1

    #4943A1

    oklch(44.3% 0.147 281.4)

  • #8D3100

    #8D3100

    oklch(44.2% 0.135 41.5)

  • #006442

    #006442

    oklch(44.5% 0.098 161.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #4943A1

    #4943A1

    oklch(44.3% 0.147 281.4)

  • #92223E

    #92223E

    oklch(44.2% 0.147 11.4)

  • #5E5400

    #5E5400

    oklch(44.2% 0.092 101.4)

  • #00605E

    #00605E

    oklch(44.2% 0.076 192.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #4943A1, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #4943A1 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.