#491F95

Closest named color: Imperial Purple (#480CA8). oklch(37.8% 0.176 291.8), rgb(73, 31, 149).

Aa

White text reads best on this color (10.97:1).

About this color

#491F95 is a dark, vivid purple. In OKLCH its lightness is 38%, its chroma 0.176 and its hue 292°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Imperial Purple (#480CA8), ΔE 0.035 away. White text reads best on it, at 10.97:1.

Hue familyPurples
Lightnessdark (38%)
Chromavivid (0.176)
Temperaturein between
Nearest nameImperial Purple (#480CA8)
Black text1.91:1
White text10.97:1

Values

HEX#491F95
RGBrgb(73, 31, 149)
HSLhsl(261, 66%, 35%)
OKLCHoklch(37.8% 0.176 291.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #491F95 10.97:1 AAA Lc -98.4 Preferred for body text
Black text on #491F95 1.91:1 Fails Lc 9.5 Not readable
#491F95 text on white 10.97:1 AAA Lc 94.4 Preferred for body text
#491F95 text on black 1.91:1 Fails Lc -8.1 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #F5F4FF

    oklch(97.1% 0.015 290.3)

  2. Step 100

    100

    #EAE6FF

    oklch(93.6% 0.034 293.1)

  3. Step 200

    200

    #D9D3FF

    oklch(88.6% 0.06 291.4)

  4. Step 300

    300

    #C1B5FF

    oklch(81% 0.104 291.3)

  5. Step 400

    400

    #A48AFF

    oklch(70.7% 0.167 291.8)

  6. Step 500

    500

    #9066FF

    oklch(63.1% 0.217 291.6)

  7. Step 600

    600

    #8035FF

    oklch(55.6% 0.269 291.9)

  8. Step 700

    700

    #6F04EA

    oklch(49.2% 0.274 291.7)

  9. Step 800

    800

    #5A13BC

    oklch(42.7% 0.226 292)

  10. Step 900

    900 (this color)

    #491F95

    oklch(37.8% 0.176 291.8)

  11. Step 950

    950

    #2A1557

    oklch(27% 0.112 291.8)

Export this scale for Tailwind in the Tailwind colors tool

#491F95 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#003E980.095
Deuteranopia (no green cones)#003A930.093
Tritanopia (no blue cones)#2F405A0.137
Achromatopsia (no color)#3C3C3C0.178

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #491F95

    #491F95

    oklch(37.8% 0.176 291.8)

  • #444600

    #444600

    oklch(38% 0.084 111.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #491F95

    #491F95

    oklch(37.8% 0.176 291.8)

  • #00369B

    #00369B

    oklch(37.9% 0.172 261.8)

  • #690477

    #690477

    oklch(37.7% 0.176 321.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #491F95

    #491F95

    oklch(37.8% 0.176 291.8)

  • #563D00

    #563D00

    oklch(37.8% 0.078 82.4)

  • #065100

    #065100

    oklch(37.8% 0.127 141.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #491F95

    #491F95

    oklch(37.8% 0.176 291.8)

  • #692F00

    #692F00

    oklch(37.8% 0.098 51.3)

  • #004E3D

    #004E3D

    oklch(37.8% 0.073 171.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #491F95

    #491F95

    oklch(37.8% 0.176 291.8)

  • #800019

    #800019

    oklch(37.9% 0.153 21.8)

  • #444600

    #444600

    oklch(38% 0.084 111.6)

  • #004C50

    #004C50

    oklch(37.9% 0.064 200.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #491F95, closest first.

No curated palette has a color within ΔE 0.04 of #491F95.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #491F95 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.