#491440

Closest named color: Deep Violet (#490648). oklch(29.7% 0.099 335.2), rgb(73, 20, 64).

Aa

White text reads best on this color (14.40:1).

About this color

#491440 is a dark, moderately saturated purple. In OKLCH its lightness is 30%, its chroma 0.099 and its hue 335°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Violet (#490648), ΔE 0.028 away. White text reads best on it, at 14.40:1.

Hue familyPurples
Lightnessdark (30%)
Chromamoderately saturated (0.099)
Temperaturewarm
Nearest nameDeep Violet (#490648)
Black text1.45:1
White text14.40:1

Values

HEX#491440
RGBrgb(73, 20, 64)
HSLhsl(310, 57%, 18%)
OKLCHoklch(29.7% 0.099 335.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #491440 14.40:1 AAA Lc -103.6 Preferred for body text
Black text on #491440 1.45:1 Fails Lc 0.0 Not readable
#491440 text on white 14.40:1 AAA Lc 100.6 Preferred for body text
#491440 text on black 1.45:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #FDF2FA

    oklch(97.2% 0.016 335.1)

  2. Step 100

    100

    #F9E2F3

    oklch(93.6% 0.034 334.9)

  3. Step 200

    200

    #F5CAEA

    oklch(88.5% 0.064 335.3)

  4. Step 300

    300

    #F0A3DE

    oklch(80.8% 0.118 335.5)

  5. Step 400

    400

    #E56CCE

    oklch(70.7% 0.188 335.2)

  6. Step 500

    500

    #DA38C1

    oklch(63.2% 0.24 335.2)

  7. Step 600

    600

    #C100AA

    oklch(55.6% 0.247 335.1)

  8. Step 700

    700

    #A3008F

    oklch(49% 0.218 335.2)

  9. Step 800

    800

    #870076

    oklch(42.7% 0.19 335.3)

  10. Step 900

    900

    #6F0D61

    oklch(37.7% 0.156 335.3)

  11. Step 950

    950 (this color)

    #491440

    oklch(29.7% 0.099 335.2)

Export this scale for Tailwind in the Tailwind colors tool

#491440 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1425410.106
Deuteranopia (no green cones)#252D3F0.093
Tritanopia (no blue cones)#4D18270.051
Achromatopsia (no color)#2A2A2A0.100

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #491440

    #491440

    oklch(29.7% 0.099 335.2)

  • #00371C

    #00371C

    oklch(29.6% 0.073 155.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #491440

    #491440

    oklch(29.7% 0.099 335.2)

  • #391C54

    #391C54

    oklch(29.7% 0.099 305)

  • #520F26

    #520F26

    oklch(29.6% 0.099 5.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #491440

    #491440

    oklch(29.7% 0.099 335.2)

  • #243300

    #243300

    oklch(29.7% 0.075 125.5)

  • #003530

    #003530

    oklch(29.6% 0.052 184.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #491440

    #491440

    oklch(29.7% 0.099 335.2)

  • #372C00

    #372C00

    oklch(29.7% 0.061 94.1)

  • #00333D

    #00333D

    oklch(29.6% 0.052 215.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #491440

    #491440

    oklch(29.7% 0.099 335.2)

  • #432500

    #432500

    oklch(29.7% 0.066 65.8)

  • #00371C

    #00371C

    oklch(29.6% 0.073 155.2)

  • #002F50

    #002F50

    oklch(29.6% 0.076 246)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #491440, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #491440 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.