#490E54
Closest named color: Plum Purple (#4E0550). oklch(30.4% 0.126 320.7), rgb(73, 14, 84).
Aa
White text reads best on this color (14.24:1).
About this color
#490E54 is a dark, moderately saturated purple. In OKLCH its lightness is 30%, its chroma 0.126 and its hue 321°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum Purple (#4E0550), ΔE 0.016 away. White text reads best on it, at 14.24:1.
| Hue family | Purples |
| Lightness | dark (30%) |
| Chroma | moderately saturated (0.126) |
| Temperature | in between |
| Nearest name | Plum Purple (#4E0550) |
| Black text | 1.47:1 |
| White text | 14.24:1 |
Values
| HEX | #490E54 |
| RGB | rgb(73, 14, 84) |
| HSL | hsl(291, 71%, 19%) |
| OKLCH | oklch(30.4% 0.126 320.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #490E54 | 14.24:1 | AAA | Lc -103.3 | Preferred for body text |
| Black text on #490E54 | 1.47:1 | Fails | Lc 0.0 | Not readable |
| #490E54 text on white | 14.24:1 | AAA | Lc 100.1 | Preferred for body text |
| #490E54 text on black | 1.47:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FCF1FE
oklch(97% 0.021 321)
-
Step 100
100
#F8E1FC
oklch(93.6% 0.043 321.2)
-
Step 200
200
#F3C8FB
oklch(88.6% 0.083 321)
-
Step 300
300
#EC9FFB
oklch(80.9% 0.149 320.9)
-
Step 400
400
#E060F9
oklch(70.7% 0.239 320.8)
-
Step 500
500
#D400F4
oklch(63.1% 0.302 320.8)
-
Step 600
600
#B300CE
oklch(55.6% 0.266 320.9)
-
Step 700
700
#9700AF
oklch(49.1% 0.235 320.6)
-
Step 800
800
#7D0090
oklch(42.7% 0.204 321)
-
Step 900
900
#69007A
oklch(37.8% 0.181 320.7)
-
Step 950
950 (this color)
#490E54
oklch(30.4% 0.126 320.7)
#490E54 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #002756 | 0.123 |
| Deuteranopia (no green cones) | #162D52 | 0.111 |
| Tritanopia (no blue cones) | #491D31 | 0.076 |
| Achromatopsia (no color) | #2B2B2B | 0.126 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #490E54
#490E54
oklch(30.4% 0.126 320.7)
- #083A00
#083A00
oklch(30.4% 0.1 140.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #490E54, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum Purple #4E0550 ΔE 0.016
- Deep Violet #490648 ΔE 0.023
- Eggplant Purple #430541 ΔE 0.038
- Royal Purple #4B006E ΔE 0.048
- Grape Purple #5D1451 ΔE 0.050
- Dark Purple #35063E ΔE 0.062
- Deep Purple #36013F ΔE 0.063
- Aubergine #3D0734 ΔE 0.064
Use #490E54 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.