#490C44

Closest named color: Deep Violet (#490648). oklch(29.1% 0.113 331.7), rgb(73, 12, 68).

Aa

White text reads best on this color (14.79:1).

About this color

#490C44 is a dark, moderately saturated purple. In OKLCH its lightness is 29%, its chroma 0.113 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Deep Violet (#490648), ΔE 0.012 away. White text reads best on it, at 14.79:1.

Hue familyPurples
Lightnessdark (29%)
Chromamoderately saturated (0.113)
Temperaturein between
Nearest nameDeep Violet (#490648)
Black text1.41:1
White text14.79:1

Values

HEX#490C44
RGBrgb(73, 12, 68)
HSLhsl(305, 72%, 17%)
OKLCHoklch(29.1% 0.113 331.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #490C44 14.79:1 AAA Lc -103.8 Preferred for body text
Black text on #490C44 1.41:1 Fails Lc 0.0 Not readable
#490C44 text on white 14.79:1 AAA Lc 100.8 Preferred for body text
#490C44 text on black 1.41:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #FDF1FB

    oklch(97% 0.018 331.1)

  2. Step 100

    100

    #FAE1F6

    oklch(93.6% 0.039 331.1)

  3. Step 200

    200

    #F7C8F0

    oklch(88.6% 0.074 331.2)

  4. Step 300

    300

    #F39FE7

    oklch(80.8% 0.135 332)

  5. Step 400

    400

    #E963DB

    oklch(70.7% 0.214 331.8)

  6. Step 500

    500

    #DF1AD1

    oklch(63.2% 0.275 331.8)

  7. Step 600

    600

    #BE00B3

    oklch(55.6% 0.251 331.5)

  8. Step 700

    700

    #A10097

    oklch(49.1% 0.222 331.7)

  9. Step 800

    800

    #85007C

    oklch(42.7% 0.193 332)

  10. Step 900

    900

    #700068

    oklch(37.7% 0.17 332.1)

  11. Step 950

    950 (this color)

    #490C44

    oklch(29.1% 0.113 331.7)

Export this scale for Tailwind in the Tailwind colors tool

#490C44 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0722460.124
Deuteranopia (no green cones)#202B430.104
Tritanopia (no blue cones)#4C13270.059
Achromatopsia (no color)#2828280.114

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #490C44

    #490C44

    oklch(29.1% 0.113 331.7)

  • #003617

    #003617

    oklch(29.2% 0.077 151.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #490C44

    #490C44

    oklch(29.1% 0.113 331.7)

  • #371759

    #371759

    oklch(29.1% 0.113 302)

  • #540327

    #540327

    oklch(29.1% 0.113 2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #490C44

    #490C44

    oklch(29.1% 0.113 331.7)

  • #263000

    #263000

    oklch(28.9% 0.07 121.3)

  • #00342D

    #00342D

    oklch(29.1% 0.053 180.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #490C44

    #490C44

    oklch(29.1% 0.113 331.7)

  • #362A00

    #362A00

    oklch(29% 0.059 92)

  • #00323A

    #00323A

    oklch(29.1% 0.051 211.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #490C44

    #490C44

    oklch(29.1% 0.113 331.7)

  • #432200

    #432200

    oklch(29.1% 0.068 60.8)

  • #003617

    #003617

    oklch(29.2% 0.077 151.9)

  • #002F4A

    #002F4A

    oklch(29.2% 0.068 240.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #490C44, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #490C44 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.