#490031
Closest named color: Dark Plum (#3F012C). oklch(26.9% 0.114 346.6), rgb(73, 0, 49).
Aa
White text reads best on this color (15.81:1).
About this color
#490031 is a dark, moderately saturated red. In OKLCH its lightness is 27%, its chroma 0.114 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.025 away. White text reads best on it, at 15.81:1.
| Hue family | Reds |
| Lightness | dark (27%) |
| Chroma | moderately saturated (0.114) |
| Temperature | warm |
| Nearest name | Dark Plum (#3F012C) |
| Black text | 1.32:1 |
| White text | 15.81:1 |
Values
| HEX | #490031 |
| RGB | rgb(73, 0, 49) |
| HSL | hsl(320, 100%, 14%) |
| OKLCH | oklch(26.9% 0.114 346.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #490031 | 15.81:1 | AAA | Lc -104.4 | Preferred for body text |
| Black text on #490031 | 1.32:1 | Fails | Lc 0.0 | Not readable |
| #490031 text on white | 15.81:1 | AAA | Lc 101.5 | Preferred for body text |
| #490031 text on black | 1.32:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FFF1F8
oklch(97.1% 0.018 345.6)
-
Step 100
100
#FFE0EF
oklch(93.6% 0.039 347.1)
-
Step 200
200
#FFC6E3
oklch(88.5% 0.074 346.7)
-
Step 300
300
#FF9CD2
oklch(80.9% 0.134 346.6)
-
Step 400
400
#F95BBB
oklch(70.7% 0.215 346.5)
-
Step 500
500
#EE00A9
oklch(63% 0.267 346.5)
-
Step 600
600
#C9008E
oklch(55.5% 0.235 346.5)
-
Step 700
700
#AA0078
oklch(49% 0.207 346.3)
-
Step 800
800
#8D0062
oklch(42.7% 0.18 346.7)
-
Step 900
900
#770052
oklch(37.8% 0.16 346.8)
-
Step 950
950 (this color)
#490031
oklch(26.9% 0.114 346.6)
#490031 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0D1B32 | 0.130 |
| Deuteranopia (no green cones) | #24272F | 0.111 |
| Tritanopia (no blue cones) | #4F0019 | 0.048 |
| Achromatopsia (no color) | #222222 | 0.115 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #490031
#490031
oklch(26.9% 0.114 346.6)
- #002F20
#002F20
oklch(27.1% 0.056 165.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #490031, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Plum #3F012C ΔE 0.025
- Aubergine #3D0734 ΔE 0.029
- Eggplant Purple #430541 ΔE 0.034
- Eggplant #380835 ΔE 0.041
- Deep Violet #490648 ΔE 0.042
- Dark Purple #35063E ΔE 0.056
- Deep Purple #36013F ΔE 0.057
- Plum Purple #4E0550 ΔE 0.057
Use #490031 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.