#481E96

Closest named color: Imperial Purple (#480CA8). oklch(37.7% 0.178 291.2), rgb(72, 30, 150).

Aa

White text reads best on this color (11.04:1).

About this color

#481E96 is a dark, vivid purple. In OKLCH its lightness is 38%, its chroma 0.178 and its hue 291°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Imperial Purple (#480CA8), ΔE 0.033 away. White text reads best on it, at 11.04:1.

Hue familyPurples
Lightnessdark (38%)
Chromavivid (0.178)
Temperaturein between
Nearest nameImperial Purple (#480CA8)
Black text1.90:1
White text11.04:1

Values

HEX#481E96
RGBrgb(72, 30, 150)
HSLhsl(261, 67%, 35%)
OKLCHoklch(37.7% 0.178 291.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #481E96 11.04:1 AAA Lc -98.5 Preferred for body text
Black text on #481E96 1.90:1 Fails Lc 9.4 Not readable
#481E96 text on white 11.04:1 AAA Lc 94.5 Preferred for body text
#481E96 text on black 1.90:1 Fails Lc -8.1 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #F5F4FF

    oklch(97.1% 0.015 290.3)

  2. Step 100

    100

    #E9E6FF

    oklch(93.5% 0.034 291.2)

  3. Step 200

    200

    #D9D3FF

    oklch(88.6% 0.06 291.4)

  4. Step 300

    300

    #C1B5FF

    oklch(81% 0.104 291.3)

  5. Step 400

    400

    #A38AFF

    oklch(70.7% 0.167 291.4)

  6. Step 500

    500

    #8F66FF

    oklch(63% 0.217 291.2)

  7. Step 600

    600

    #7E36FF

    oklch(55.5% 0.268 291.1)

  8. Step 700

    700

    #6E00EC

    oklch(49.2% 0.276 291.1)

  9. Step 800

    800

    #5911BE

    oklch(42.7% 0.229 291.3)

  10. Step 900

    900 (this color)

    #481E96

    oklch(37.7% 0.178 291.2)

  11. Step 950

    950

    #2A1558

    oklch(27.1% 0.113 291.4)

Export this scale for Tailwind in the Tailwind colors tool

#481E96 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#003E990.094
Deuteranopia (no green cones)#0039940.091
Tritanopia (no blue cones)#2D405A0.140
Achromatopsia (no color)#3C3C3C0.180

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #481E96

    #481E96

    oklch(37.7% 0.178 291.2)

  • #444500

    #444500

    oklch(37.7% 0.083 110.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #481E96

    #481E96

    oklch(37.7% 0.178 291.2)

  • #003797

    #003797

    oklch(37.7% 0.166 261.3)

  • #690279

    #690279

    oklch(37.8% 0.179 321.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #481E96

    #481E96

    oklch(37.7% 0.178 291.2)

  • #563C00

    #563C00

    oklch(37.6% 0.078 81.1)

  • #0C5000

    #0C5000

    oklch(37.6% 0.124 141.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #481E96

    #481E96

    oklch(37.7% 0.178 291.2)

  • #692F00

    #692F00

    oklch(37.8% 0.098 51.3)

  • #004E3C

    #004E3C

    oklch(37.7% 0.074 170.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #481E96

    #481E96

    oklch(37.7% 0.178 291.2)

  • #7F001A

    #7F001A

    oklch(37.7% 0.152 21.2)

  • #444500

    #444500

    oklch(37.7% 0.083 110.7)

  • #004B50

    #004B50

    oklch(37.6% 0.064 202.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #481E96, closest first.

No curated palette has a color within ΔE 0.04 of #481E96.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #481E96 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.