#4544BD

Closest named color: Blue With A Hint Of Purple (#533CC6). oklch(46.5% 0.184 276.8), rgb(69, 68, 189).

Aa

White text reads best on this color (7.46:1).

About this color

#4544BD is a medium-dark, vivid blue. In OKLCH its lightness is 46%, its chroma 0.184 and its hue 277°. Its hue sits on the cool side of the wheel. The nearest named color is Blue With A Hint Of Purple (#533CC6), ΔE 0.028 away. White text reads best on it, at 7.46:1.

Hue familyBlues
Lightnessmedium-dark (46%)
Chromavivid (0.184)
Temperaturecool
Nearest nameBlue With A Hint Of Purple (#533CC6)
Black text2.81:1
White text7.46:1

Values

HEX#4544BD
RGBrgb(69, 68, 189)
HSLhsl(240, 48%, 50%)
OKLCHoklch(46.5% 0.184 276.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #4544BD 7.46:1 AAA Lc -90.2 Preferred for body text
Black text on #4544BD 2.81:1 Fails Lc 18.6 Dividers and decoration only
#4544BD text on white 7.46:1 AAA Lc 85.4 Fine for body text
#4544BD text on black 2.81:1 Fails Lc -16.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F3F5FE

    oklch(97.1% 0.012 276.1)

  2. Step 100

    100

    #E5E9FC

    oklch(93.7% 0.026 276.4)

  3. Step 200

    200

    #D0D7FB

    oklch(88.5% 0.05 276.6)

  4. Step 300

    300

    #B1BCFA

    oklch(80.9% 0.089 276.4)

  5. Step 400

    400

    #8B96F8

    oklch(70.6% 0.143 277.2)

  6. Step 500

    500

    #7079F5

    oklch(63.1% 0.183 276.7)

  7. Step 600

    600

    #5B5EE4

    oklch(55.6% 0.199 276.8)

  8. Step 700

    700 (this color)

    #4544BD

    oklch(46.5% 0.184 276.8)

  9. Step 800

    800

    #3D40A0

    oklch(42.8% 0.152 276.5)

  10. Step 900

    900

    #34377F

    oklch(37.7% 0.119 277.2)

  11. Step 950

    950

    #1E214A

    oklch(27% 0.075 277)

Export this scale for Tailwind in the Tailwind colors tool

#4544BD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#005AC10.065
Deuteranopia (no green cones)#0050BB0.056
Tritanopia (no blue cones)#00637A0.154
Achromatopsia (no color)#5555550.185

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #4544BD

    #4544BD

    oklch(46.5% 0.184 276.8)

  • #695900

    #695900

    oklch(46.6% 0.096 97)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #4544BD

    #4544BD

    oklch(46.5% 0.184 276.8)

  • #005D99

    #005D99

    oklch(46.5% 0.122 246.8)

  • #752FA8

    #752FA8

    oklch(46.5% 0.186 307)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #4544BD

    #4544BD

    oklch(46.5% 0.184 276.8)

  • #7F4C00

    #7F4C00

    oklch(46.5% 0.103 66.9)

  • #476500

    #476500

    oklch(46.6% 0.12 127.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #4544BD

    #4544BD

    oklch(46.5% 0.184 276.8)

  • #9D2B00

    #9D2B00

    oklch(46.4% 0.156 36.7)

  • #006B3F

    #006B3F

    oklch(46.4% 0.111 156.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #4544BD

    #4544BD

    oklch(46.5% 0.184 276.8)

  • #A50448

    #A50448

    oklch(46.5% 0.184 6.7)

  • #695900

    #695900

    oklch(46.6% 0.096 97)

  • #006861

    #006861

    oklch(46.6% 0.081 186.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #4544BD, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #4544BD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.