#440D30
Closest named color: Aubergine (#3D0734). oklch(27.1% 0.093 346), rgb(68, 13, 48).
Aa
White text reads best on this color (15.60:1).
About this color
#440D30 is a dark, moderately saturated red. In OKLCH its lightness is 27%, its chroma 0.093 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Aubergine (#3D0734), ΔE 0.025 away. White text reads best on it, at 15.60:1.
| Hue family | Reds |
| Lightness | dark (27%) |
| Chroma | moderately saturated (0.093) |
| Temperature | warm |
| Nearest name | Aubergine (#3D0734) |
| Black text | 1.34:1 |
| White text | 15.60:1 |
Values
| HEX | #440D30 |
| RGB | rgb(68, 13, 48) |
| HSL | hsl(322, 68%, 16%) |
| OKLCH | oklch(27.1% 0.093 346) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #440D30 | 15.60:1 | AAA | Lc -104.7 | Preferred for body text |
| Black text on #440D30 | 1.34:1 | Fails | Lc 0.0 | Not readable |
| #440D30 text on white | 15.60:1 | AAA | Lc 101.9 | Preferred for body text |
| #440D30 text on black | 1.34:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FBE2EE
oklch(93.6% 0.031 347.1)
-
Step 200
200
#F8CAE2
oklch(88.6% 0.06 345.7)
-
Step 300
300
#F5A3D0
oklch(80.9% 0.112 345.8)
-
Step 400
400
#EB6DB7
oklch(70.7% 0.176 346.2)
-
Step 500
500
#E13AA5
oklch(63.1% 0.225 346.3)
-
Step 600
600
#C9008F
oklch(55.6% 0.235 346.2)
-
Step 700
700
#AA0079
oklch(49.1% 0.208 345.9)
-
Step 800
800
#8D0063
oklch(42.8% 0.181 346.3)
-
Step 900
900
#730F52
oklch(37.8% 0.147 345.8)
-
Step 950
950 (this color)
#440D30
oklch(27.1% 0.093 346)
#440D30 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #141E31 | 0.103 |
| Deuteranopia (no green cones) | #24272F | 0.091 |
| Tritanopia (no blue cones) | #490C1D | 0.038 |
| Achromatopsia (no color) | #242424 | 0.094 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #440D30
#440D30
oklch(27.1% 0.093 346)
- #002F20
#002F20
oklch(27.1% 0.056 165.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #440D30, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Aubergine #3D0734 ΔE 0.025
- Dark Plum #3F012C ΔE 0.027
- Eggplant #380835 ΔE 0.035
- Eggplant Purple #430541 ΔE 0.037
- Deep Violet #490648 ΔE 0.047
- Dark Purple #35063E ΔE 0.052
- Deep Purple #36013F ΔE 0.057
- Plum Purple #4E0550 ΔE 0.063
Use #440D30 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.