#440D2B

Closest named color: Dark Plum (#3F012C). oklch(26.9% 0.09 351.4), rgb(68, 13, 43).

Aa

White text reads best on this color (15.69:1).

About this color

#440D2B is a dark, moderately saturated red. In OKLCH its lightness is 27%, its chroma 0.090 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.028 away. White text reads best on it, at 15.69:1.

Hue familyReds
Lightnessdark (27%)
Chromamoderately saturated (0.090)
Temperaturewarm
Nearest nameDark Plum (#3F012C)
Black text1.33:1
White text15.69:1

Values

HEX#440D2B
RGBrgb(68, 13, 43)
HSLhsl(327, 68%, 16%)
OKLCHoklch(26.9% 0.09 351.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #440D2B 15.69:1 AAA Lc -104.8 Preferred for body text
Black text on #440D2B 1.33:1 Fails Lc 0.0 Not readable
#440D2B text on white 15.69:1 AAA Lc 102.0 Preferred for body text
#440D2B text on black 1.33:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #FEF2F6

    oklch(97.2% 0.014 355)

  2. Step 100

    100

    #FBE2EC

    oklch(93.6% 0.03 351.5)

  3. Step 200

    200

    #F9CADE

    oklch(88.5% 0.059 350.9)

  4. Step 300

    300

    #F6A4C8

    oklch(80.9% 0.106 351.8)

  5. Step 400

    400

    #ED6EAD

    oklch(70.8% 0.17 351.3)

  6. Step 500

    500

    #E33C98

    oklch(63.1% 0.218 351.6)

  7. Step 600

    600

    #CC0082

    oklch(55.6% 0.231 351.6)

  8. Step 700

    700

    #AD006E

    oklch(49.2% 0.204 351.3)

  9. Step 800

    800

    #8F005A

    oklch(42.7% 0.177 351.4)

  10. Step 900

    900

    #74114A

    oklch(37.7% 0.141 351.5)

  11. Step 950

    950 (this color)

    #440D2B

    oklch(26.9% 0.09 351.4)

Export this scale for Tailwind in the Tailwind colors tool

#440D2B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#161D2C0.100
Deuteranopia (no green cones)#26272A0.089
Tritanopia (no blue cones)#4A091A0.033
Achromatopsia (no color)#2323230.091

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #440D2B

    #440D2B

    oklch(26.9% 0.09 351.4)

  • #002E23

    #002E23

    oklch(26.8% 0.052 171.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #440D2B

    #440D2B

    oklch(26.9% 0.09 351.4)

  • #391340

    #391340

    oklch(26.9% 0.09 321.1)

  • #490C11

    #490C11

    oklch(26.9% 0.09 21.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #440D2B

    #440D2B

    oklch(26.9% 0.09 351.4)

  • #033000

    #033000

    oklch(26.9% 0.09 141.6)

  • #002D2F

    #002D2F

    oklch(27% 0.046 199.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #440D2B

    #440D2B

    oklch(26.9% 0.09 351.4)

  • #272800

    #272800

    oklch(26.7% 0.059 111.2)

  • #002A3C

    #002A3C

    oklch(26.8% 0.055 232.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #440D2B

    #440D2B

    oklch(26.9% 0.09 351.4)

  • #342300

    #342300

    oklch(27% 0.056 81.4)

  • #002E23

    #002E23

    oklch(26.8% 0.052 171.9)

  • #0A2351

    #0A2351

    oklch(26.8% 0.09 261.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #440D2B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #440D2B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.