#440D2A
Closest named color: Dark Plum (#3F012C). oklch(26.8% 0.089 352.6), rgb(68, 13, 42).
Aa
White text reads best on this color (15.70:1).
About this color
#440D2A is a dark, moderately saturated red. In OKLCH its lightness is 27%, its chroma 0.089 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.029 away. White text reads best on it, at 15.70:1.
| Hue family | Reds |
| Lightness | dark (27%) |
| Chroma | moderately saturated (0.089) |
| Temperature | warm |
| Nearest name | Dark Plum (#3F012C) |
| Black text | 1.33:1 |
| White text | 15.70:1 |
Values
| HEX | #440D2A |
| RGB | rgb(68, 13, 42) |
| HSL | hsl(328, 68%, 16%) |
| OKLCH | oklch(26.8% 0.089 352.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #440D2A | 15.70:1 | AAA | Lc -104.8 | Preferred for body text |
| Black text on #440D2A | 1.33:1 | Fails | Lc 0.0 | Not readable |
| #440D2A text on white | 15.70:1 | AAA | Lc 102.0 | Preferred for body text |
| #440D2A text on black | 1.33:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FBE2EC
oklch(93.6% 0.03 351.5)
-
Step 200
200
#F9CADD
oklch(88.5% 0.058 352.2)
-
Step 300
300
#F6A4C7
oklch(80.9% 0.106 352.5)
-
Step 400
400
#ED6EAA
oklch(70.6% 0.169 352.7)
-
Step 500
500
#E33D96
oklch(63.1% 0.216 352.4)
-
Step 600
600
#CD0080
oklch(55.7% 0.23 352.5)
-
Step 700
700
#AD006B
oklch(49% 0.203 352.6)
-
Step 800
800
#8F0058
oklch(42.7% 0.177 352.4)
-
Step 900
900
#741149
oklch(37.7% 0.141 352.1)
-
Step 950
950 (this color)
#440D2A
oklch(26.8% 0.089 352.6)
#440D2A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #171D2B | 0.099 |
| Deuteranopia (no green cones) | #262729 | 0.089 |
| Tritanopia (no blue cones) | #4A091A | 0.031 |
| Achromatopsia (no color) | #232323 | 0.090 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #440D2A
#440D2A
oklch(26.8% 0.089 352.6)
- #002E23
#002E23
oklch(26.8% 0.052 171.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #440D2A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Plum #3F012C ΔE 0.029
- Aubergine #3D0734 ΔE 0.032
- Eggplant #380835 ΔE 0.042
- Eggplant Purple #430541 ΔE 0.048
- Deep Violet #490648 ΔE 0.059
- Dark Purple #35063E ΔE 0.060
- Dark Maroon #3C0008 ΔE 0.061
- Mahogany #4A0100 ΔE 0.064
Use #440D2A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.