#440736

Closest named color: Aubergine (#3D0734). oklch(26.8% 0.105 339.5), rgb(68, 7, 54).

Aa

White text reads best on this color (15.79:1).

About this color

#440736 is a dark, moderately saturated purple. In OKLCH its lightness is 27%, its chroma 0.105 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Aubergine (#3D0734), ΔE 0.017 away. White text reads best on it, at 15.79:1.

Hue familyPurples
Lightnessdark (27%)
Chromamoderately saturated (0.105)
Temperaturewarm
Nearest nameAubergine (#3D0734)
Black text1.32:1
White text15.79:1

Values

HEX#440736
RGBrgb(68, 7, 54)
HSLhsl(314, 81%, 15%)
OKLCHoklch(26.8% 0.105 339.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #440736 15.79:1 AAA Lc -104.7 Preferred for body text
Black text on #440736 1.32:1 Fails Lc 0.0 Not readable
#440736 text on white 15.79:1 AAA Lc 101.9 Preferred for body text
#440736 text on black 1.32:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #FEF1F9

    oklch(97.1% 0.017 339.9)

  2. Step 100

    100

    #FBE1F2

    oklch(93.6% 0.036 338.6)

  3. Step 200

    200

    #F9C8E8

    oklch(88.5% 0.069 339.4)

  4. Step 300

    300

    #F6A0DA

    oklch(80.8% 0.125 339.8)

  5. Step 400

    400

    #ED66C8

    oklch(70.8% 0.199 339.5)

  6. Step 500

    500

    #E327B9

    oklch(63.1% 0.254 339.7)

  7. Step 600

    600

    #C5009F

    oklch(55.6% 0.242 339.7)

  8. Step 700

    700

    #A60086

    oklch(49% 0.213 339.5)

  9. Step 800

    800

    #89006F

    oklch(42.6% 0.186 339.2)

  10. Step 900

    900

    #74005D

    oklch(37.8% 0.165 339.5)

  11. Step 950

    950 (this color)

    #440736

    oklch(26.8% 0.105 339.5)

Export this scale for Tailwind in the Tailwind colors tool

#440736 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0B1D370.118
Deuteranopia (no green cones)#2026350.100
Tritanopia (no blue cones)#490A1E0.050
Achromatopsia (no color)#2323230.106

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #440736

    #440736

    oklch(26.8% 0.105 339.5)

  • #002F1B

    #002F1B

    oklch(26.9% 0.062 159.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #440736

    #440736

    oklch(26.8% 0.105 339.5)

  • #35114B

    #35114B

    oklch(26.8% 0.104 309.5)

  • #4C021B

    #4C021B

    oklch(26.9% 0.104 9.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #440736

    #440736

    oklch(26.8% 0.105 339.5)

  • #1A2C00

    #1A2C00

    oklch(26.7% 0.071 129.6)

  • #002D2B

    #002D2B

    oklch(26.8% 0.046 190.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #440736

    #440736

    oklch(26.8% 0.105 339.5)

  • #2D2600

    #2D2600

    oklch(26.8% 0.056 98.7)

  • #002B36

    #002B36

    oklch(26.7% 0.049 219.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #440736

    #440736

    oklch(26.8% 0.105 339.5)

  • #382000

    #382000

    oklch(26.9% 0.058 69.5)

  • #002F1B

    #002F1B

    oklch(26.9% 0.062 159.3)

  • #002749

    #002749

    oklch(26.8% 0.076 249.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #440736, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #440736 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.