#440324
Closest named color: Dark Plum (#3F012C). oklch(25.5% 0.099 356.4), rgb(68, 3, 36).
Aa
White text reads best on this color (16.35:1).
About this color
#440324 is a dark, moderately saturated red. In OKLCH its lightness is 26%, its chroma 0.099 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.023 away. White text reads best on it, at 16.35:1.
| Hue family | Reds |
| Lightness | dark (26%) |
| Chroma | moderately saturated (0.099) |
| Temperature | warm |
| Nearest name | Dark Plum (#3F012C) |
| Black text | 1.28:1 |
| White text | 16.35:1 |
Values
| HEX | #440324 |
| RGB | rgb(68, 3, 36) |
| HSL | hsl(330, 92%, 14%) |
| OKLCH | oklch(25.5% 0.099 356.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #440324 | 16.35:1 | AAA | Lc -105.0 | Preferred for body text |
| Black text on #440324 | 1.28:1 | Fails | Lc 0.0 | Not readable |
| #440324 text on white | 16.35:1 | AAA | Lc 102.3 | Preferred for body text |
| #440324 text on black | 1.28:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FFF1F6
oklch(97.1% 0.016 353.6)
-
Step 100
100
#FEE1EA
oklch(93.6% 0.034 357)
-
Step 200
200
#FEC8DA
oklch(88.5% 0.065 356.6)
-
Step 300
300
#FDA0C2
oklch(80.8% 0.117 356.6)
-
Step 400
400
#F765A3
oklch(70.7% 0.188 356.6)
-
Step 500
500
#EE258D
oklch(63% 0.24 356.3)
-
Step 600
600
#CF0076
oklch(55.6% 0.227 356.7)
-
Step 700
700
#AF0063
oklch(49.1% 0.201 356.6)
-
Step 800
800
#910051
oklch(42.8% 0.175 356.7)
-
Step 900
900
#7A0043
oklch(37.7% 0.154 356.8)
-
Step 950
950 (this color)
#440324
oklch(25.5% 0.099 356.4)
#440324 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #121825 | 0.113 |
| Deuteranopia (no green cones) | #242423 | 0.100 |
| Tritanopia (no blue cones) | #4A0012 | 0.035 |
| Achromatopsia (no color) | #202020 | 0.100 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #440324
#440324
oklch(25.5% 0.099 356.4)
- #002A22
#002A22
oklch(25.5% 0.047 176.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #440324, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Plum #3F012C ΔE 0.023
- Aubergine #3D0734 ΔE 0.035
- Eggplant #380835 ΔE 0.044
- Dark Maroon #3C0008 ΔE 0.050
- Eggplant Purple #430541 ΔE 0.055
- Mahogany #4A0100 ΔE 0.058
- Deep Brown #410200 ΔE 0.059
- Dark Purple #35063E ΔE 0.064
Use #440324 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.