#404FAF
Closest named color: Blueberry (#464196). oklch(47% 0.153 272.4), rgb(64, 79, 175).
Aa
White text reads best on this color (7.10:1).
About this color
#404FAF is a medium-dark, vivid blue. In OKLCH its lightness is 47%, its chroma 0.153 and its hue 272°. Its hue sits on the cool side of the wheel. The nearest named color is Blueberry (#464196), ΔE 0.051 away. White text reads best on it, at 7.10:1.
| Hue family | Blues |
| Lightness | medium-dark (47%) |
| Chroma | vivid (0.153) |
| Temperature | cool |
| Nearest name | Blueberry (#464196) |
| Black text | 2.95:1 |
| White text | 7.10:1 |
Values
| HEX | #404FAF |
| RGB | rgb(64, 79, 175) |
| HSL | hsl(232, 46%, 47%) |
| OKLCH | oklch(47% 0.153 272.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #404FAF | 7.10:1 | AAA | Lc -89.2 | Fine for body text |
| Black text on #404FAF | 2.95:1 | Fails | Lc 19.7 | Dividers and decoration only |
| #404FAF text on white | 7.10:1 | AAA | Lc 84.3 | Fine for body text |
| #404FAF text on black | 2.95:1 | Fails | Lc -17.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F3F5FC
oklch(97.1% 0.01 273.4)
-
Step 100
100
#E5E9F9
oklch(93.6% 0.022 274.7)
-
Step 200
200
#CFD8F5
oklch(88.4% 0.041 271.9)
-
Step 300
300
#B0BEF1
oklch(80.8% 0.074 272.7)
-
Step 400
400
#879BEA
oklch(70.6% 0.118 272.3)
-
Step 500
500
#6B80E4
oklch(63% 0.152 272.4)
-
Step 600
600
#5567D2
oklch(55.6% 0.165 272.7)
-
Step 700
700 (this color)
#404FAF
oklch(47% 0.153 272.4)
-
Step 800
800
#394693
oklch(42.6% 0.127 272.7)
-
Step 900
900
#303C75
oklch(37.7% 0.098 272)
-
Step 950
950
#1C2345
oklch(26.9% 0.064 272.7)
#404FAF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #085DB2 | 0.049 |
| Deuteranopia (no green cones) | #0053AD | 0.046 |
| Tritanopia (no blue cones) | #006677 | 0.130 |
| Achromatopsia (no color) | #585858 | 0.153 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #404FAF
#404FAF
oklch(47% 0.153 272.4)
- #6E5900
#6E5900
oklch(47.1% 0.097 92.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #404FAF, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blueberry #464196 ΔE 0.051
- Blue With A Hint Of Purple #533CC6 ΔE 0.059
- Denim Blue #3B5B92 ΔE 0.061
- Blue Blue #2242C7 ΔE 0.061
- Twilight #4E518B ΔE 0.062
- Dusk Blue #26538D ΔE 0.065
- Iris #6258C4 ΔE 0.065
- Majorelle Blue #3F37C9 ΔE 0.066
Use #404FAF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.