#401D30

Closest named color: Aubergine (#3D0734). oklch(28.7% 0.061 347.8), rgb(64, 29, 48).

Aa

White text reads best on this color (14.61:1).

About this color

#401D30 is a dark, muted red. In OKLCH its lightness is 29%, its chroma 0.061 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Aubergine (#3D0734), ΔE 0.053 away. White text reads best on it, at 14.61:1.

Hue familyReds
Lightnessdark (29%)
Chromamuted (0.061)
Temperaturewarm
Nearest nameAubergine (#3D0734)
Black text1.43:1
White text14.61:1

Values

HEX#401D30
RGBrgb(64, 29, 48)
HSLhsl(327, 38%, 18%)
OKLCHoklch(28.7% 0.061 347.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #401D30 14.61:1 AAA Lc -104.1 Preferred for body text
Black text on #401D30 1.43:1 Fails Lc 0.0 Not readable
#401D30 text on white 14.61:1 AAA Lc 101.2 Preferred for body text
#401D30 text on black 1.43:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #FBF3F6

    oklch(97.1% 0.009 352.4)

  2. Step 100

    100

    #F5E5EC

    oklch(93.7% 0.02 349.1)

  3. Step 200

    200

    #EECFDE

    oklch(88.5% 0.04 347.1)

  4. Step 300

    300

    #E5AEC9

    oklch(80.9% 0.073 347.9)

  5. Step 400

    400

    #D582AD

    oklch(70.7% 0.115 348.1)

  6. Step 500

    500

    #C86099

    oklch(63.1% 0.147 348.1)

  7. Step 600

    600

    #B34484

    oklch(55.7% 0.16 347.9)

  8. Step 700

    700

    #993570

    oklch(49.1% 0.148 347.5)

  9. Step 800

    800

    #7D2D5B

    oklch(42.8% 0.123 348)

  10. Step 900

    900

    #65294B

    oklch(37.8% 0.097 347.6)

  11. Step 950

    950 (this color)

    #401D30

    oklch(28.7% 0.061 347.8)

Export this scale for Tailwind in the Tailwind colors tool

#401D30 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2025310.065
Deuteranopia (no green cones)#2A2B2F0.059
Tritanopia (no blue cones)#441C240.023
Achromatopsia (no color)#2929290.061

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #401D30

    #401D30

    oklch(28.7% 0.061 347.8)

  • #003425

    #003425

    oklch(28.9% 0.059 167.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #401D30

    #401D30

    oklch(28.7% 0.061 347.8)

  • #37203E

    #37203E

    oklch(28.7% 0.061 318)

  • #441D1F

    #441D1F

    oklch(28.8% 0.06 18.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #401D30

    #401D30

    oklch(28.7% 0.061 347.8)

  • #1B3212

    #1B3212

    oklch(28.9% 0.061 137.7)

  • #003233

    #003233

    oklch(28.8% 0.049 196.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #401D30

    #401D30

    oklch(28.7% 0.061 347.8)

  • #2E2D01

    #2E2D01

    oklch(28.9% 0.061 108.4)

  • #003040

    #003040

    oklch(28.8% 0.055 226.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #401D30

    #401D30

    oklch(28.7% 0.061 347.8)

  • #3B2600

    #3B2600

    oklch(28.7% 0.06 77.2)

  • #003425

    #003425

    oklch(28.9% 0.059 167.5)

  • #162B48

    #162B48

    oklch(28.8% 0.06 256.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #401D30, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #401D30 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.