#401748
Closest named color: Deep Violet (#490648). oklch(29.1% 0.096 320.8), rgb(64, 23, 72).
Aa
White text reads best on this color (14.64:1).
About this color
#401748 is a dark, moderately saturated purple. In OKLCH its lightness is 29%, its chroma 0.096 and its hue 321°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Deep Violet (#490648), ΔE 0.031 away. White text reads best on it, at 14.64:1.
| Hue family | Purples |
| Lightness | dark (29%) |
| Chroma | moderately saturated (0.096) |
| Temperature | in between |
| Nearest name | Deep Violet (#490648) |
| Black text | 1.43:1 |
| White text | 14.64:1 |
Values
| HEX | #401748 |
| RGB | rgb(64, 23, 72) |
| HSL | hsl(290, 52%, 19%) |
| OKLCH | oklch(29.1% 0.096 320.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #401748 | 14.64:1 | AAA | Lc -104.0 | Preferred for body text |
| Black text on #401748 | 1.43:1 | Fails | Lc 0.0 | Not readable |
| #401748 text on white | 14.64:1 | AAA | Lc 101.1 | Preferred for body text |
| #401748 text on black | 1.43:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FAF2FC
oklch(97% 0.016 319.4)
-
Step 100
100
#F4E3F8
oklch(93.6% 0.033 319.8)
-
Step 200
200
#EDCCF3
oklch(88.5% 0.063 321.1)
-
Step 300
300
#E2A8EE
oklch(80.9% 0.115 320.5)
-
Step 400
400
#D275E5
oklch(70.7% 0.183 320.6)
-
Step 500
500
#C548DD
oklch(63.1% 0.234 320.8)
-
Step 600
600
#B019CA
oklch(55.6% 0.253 320.7)
-
Step 700
700
#9700AF
oklch(49.1% 0.235 320.6)
-
Step 800
800
#7B0D8D
oklch(42.7% 0.195 321)
-
Step 900
900
#631971
oklch(37.7% 0.152 320.7)
-
Step 950
950 (this color)
#401748
oklch(29.1% 0.096 320.8)
#401748 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0C264A | 0.094 |
| Deuteranopia (no green cones) | #1C2A47 | 0.081 |
| Tritanopia (no blue cones) | #411F2D | 0.059 |
| Achromatopsia (no color) | #292929 | 0.097 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #401748
#401748
oklch(29.1% 0.096 320.8)
- #073600
#073600
oklch(29.1% 0.095 140.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #401748, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Violet #490648 ΔE 0.031
- Eggplant Purple #430541 ΔE 0.032
- Plum Purple #4E0550 ΔE 0.041
- Aubergine #3D0734 ΔE 0.045
- Dark Purple #35063E ΔE 0.047
- Eggplant #380835 ΔE 0.048
- Deep Purple #36013F ΔE 0.052
- Dark Plum #3F012C ΔE 0.061
Use #401748 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.