#401323
Closest named color: Dark Plum (#3F012C). oklch(26.5% 0.072 1.2), rgb(64, 19, 35).
Aa
White text reads best on this color (15.72:1).
About this color
#401323 is a dark, moderately saturated red. In OKLCH its lightness is 27%, its chroma 0.072 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.044 away. White text reads best on it, at 15.72:1.
| Hue family | Reds |
| Lightness | dark (27%) |
| Chroma | moderately saturated (0.072) |
| Temperature | warm |
| Nearest name | Dark Plum (#3F012C) |
| Black text | 1.33:1 |
| White text | 15.72:1 |
Values
| HEX | #401323 |
| RGB | rgb(64, 19, 35) |
| HSL | hsl(339, 54%, 16%) |
| OKLCH | oklch(26.5% 0.072 1.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #401323 | 15.72:1 | AAA | Lc -105.0 | Preferred for body text |
| Black text on #401323 | 1.33:1 | Fails | Lc 0.0 | Not readable |
| #401323 text on white | 15.72:1 | AAA | Lc 102.3 | Preferred for body text |
| #401323 text on black | 1.33:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#F9E3E9
oklch(93.5% 0.025 359.2)
-
Step 200
200
#F5CDD7
oklch(88.5% 0.047 1.3)
-
Step 300
300
#F0AABD
oklch(81% 0.085 1.4)
-
Step 400
400
#E5799B
oklch(70.7% 0.138 1.2)
-
Step 500
500
#DA5283
oklch(63.2% 0.175 1.2)
-
Step 600
600
#C52F6C
oklch(55.6% 0.191 1.3)
-
Step 700
700
#A9205A
oklch(49% 0.176 1.3)
-
Step 800
800
#8A1E4A
oklch(42.8% 0.147 1.3)
-
Step 900
900
#6F203E
oklch(37.7% 0.114 1)
-
Step 950
950 (this color)
#401323
oklch(26.5% 0.072 1.2)
#401323 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1B1E23 | 0.081 |
| Deuteranopia (no green cones) | #272622 | 0.073 |
| Tritanopia (no blue cones) | #460E19 | 0.021 |
| Achromatopsia (no color) | #232323 | 0.073 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #401323
#401323
oklch(26.5% 0.072 1.2)
- #002D27
#002D27
oklch(26.6% 0.048 181.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #401323, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Plum #3F012C ΔE 0.044
- Aubergine #3D0734 ΔE 0.047
- Dark Maroon #3C0008 ΔE 0.052
- Eggplant #380835 ΔE 0.053
- Mahogany #4A0100 ΔE 0.054
- Deep Brown #410200 ΔE 0.054
- Chocolate Brown #411900 ΔE 0.059
- Eggplant Purple #430541 ΔE 0.066
Use #401323 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.