#40102B

Closest named color: Dark Plum (#3F012C). oklch(26.5% 0.081 349.4), rgb(64, 16, 43).

Aa

White text reads best on this color (15.82:1).

About this color

#40102B is a dark, moderately saturated red. In OKLCH its lightness is 26%, its chroma 0.081 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.029 away. White text reads best on it, at 15.82:1.

Hue familyReds
Lightnessdark (26%)
Chromamoderately saturated (0.081)
Temperaturewarm
Nearest nameDark Plum (#3F012C)
Black text1.32:1
White text15.82:1

Values

HEX#40102B
RGBrgb(64, 16, 43)
HSLhsl(326, 60%, 16%)
OKLCHoklch(26.5% 0.081 349.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #40102B 15.82:1 AAA Lc -105.0 Preferred for body text
Black text on #40102B 1.32:1 Fails Lc 0.0 Not readable
#40102B text on white 15.82:1 AAA Lc 102.3 Preferred for body text
#40102B text on black 1.32:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #FDF2F7

    oklch(97.1% 0.013 347.9)

  2. Step 100

    100

    #F9E3ED

    oklch(93.6% 0.027 348.3)

  3. Step 200

    200

    #F6CBDE

    oklch(88.4% 0.054 349.9)

  4. Step 300

    300

    #F0A7CA

    oklch(80.8% 0.096 349.2)

  5. Step 400

    400

    #E574AF

    oklch(70.6% 0.155 349.2)

  6. Step 500

    500

    #DA499B

    oklch(63% 0.197 349.4)

  7. Step 600

    600

    #C52086

    oklch(55.5% 0.214 349.2)

  8. Step 700

    700

    #AA0C71

    oklch(49.1% 0.199 349.5)

  9. Step 800

    800

    #8A135C

    oklch(42.7% 0.165 349.5)

  10. Step 900

    900

    #6F1A4C

    oklch(37.6% 0.129 349)

  11. Step 950

    950 (this color)

    #40102B

    oklch(26.5% 0.081 349.4)

Export this scale for Tailwind in the Tailwind colors tool

#40102B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#171D2C0.089
Deuteranopia (no green cones)#24262A0.081
Tritanopia (no blue cones)#450E1B0.031
Achromatopsia (no color)#2222220.082

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #40102B

    #40102B

    oklch(26.5% 0.081 349.4)

  • #002D21

    #002D21

    oklch(26.4% 0.052 169.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #40102B

    #40102B

    oklch(26.5% 0.081 349.4)

  • #35153D

    #35153D

    oklch(26.3% 0.081 319.2)

  • #450F14

    #450F14

    oklch(26.5% 0.082 19.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #40102B

    #40102B

    oklch(26.5% 0.081 349.4)

  • #0B2E01

    #0B2E01

    oklch(26.5% 0.082 139.2)

  • #002C2D

    #002C2D

    oklch(26.6% 0.045 197.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #40102B

    #40102B

    oklch(26.5% 0.081 349.4)

  • #272700

    #272700

    oklch(26.4% 0.058 109.8)

  • #002939

    #002939

    oklch(26.3% 0.052 229.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #40102B

    #40102B

    oklch(26.5% 0.081 349.4)

  • #332100

    #332100

    oklch(26.4% 0.055 78.7)

  • #002D21

    #002D21

    oklch(26.4% 0.052 169.9)

  • #0A234C

    #0A234C

    oklch(26.4% 0.082 259.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #40102B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #40102B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.