#391024
Closest named color: Dark Plum (#3F012C). oklch(24.8% 0.07 353.1), rgb(57, 16, 36).
Aa
White text reads best on this color (16.48:1).
About this color
#391024 is a very dark, muted red. In OKLCH its lightness is 25%, its chroma 0.070 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.036 away. White text reads best on it, at 16.48:1.
| Hue family | Reds |
| Lightness | very dark (25%) |
| Chroma | muted (0.070) |
| Temperature | warm |
| Nearest name | Dark Plum (#3F012C) |
| Black text | 1.27:1 |
| White text | 16.48:1 |
Values
| HEX | #391024 |
| RGB | rgb(57, 16, 36) |
| HSL | hsl(331, 56%, 14%) |
| OKLCH | oklch(24.8% 0.07 353.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #391024 | 16.48:1 | AAA | Lc -105.6 | Preferred for body text |
| Black text on #391024 | 1.27:1 | Fails | Lc 0.0 | Not readable |
| #391024 text on white | 16.48:1 | AAA | Lc 103.1 | Preferred for body text |
| #391024 text on black | 1.27:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FCF3F6
oklch(97.2% 0.01 354.9)
-
Step 100
100
#F8E4EB
oklch(93.7% 0.024 354.3)
-
Step 200
200
#F3CDDC
oklch(88.5% 0.047 352.4)
-
Step 300
300
#ECABC5
oklch(81% 0.083 353.4)
-
Step 400
400
#DF7CA8
oklch(70.8% 0.132 352.9)
-
Step 500
500
#D35692
oklch(63.1% 0.169 353.1)
-
Step 600
600
#BE367C
oklch(55.6% 0.183 353.2)
-
Step 700
700
#A32769
oklch(49.1% 0.17 352.9)
-
Step 800
800
#852355
oklch(42.8% 0.141 353.5)
-
Step 900
900
#6B2346
oklch(37.7% 0.109 353.5)
-
Step 950
950 (this color)
#391024
oklch(24.8% 0.07 353.1)
#391024 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #161A25 | 0.077 |
| Deuteranopia (no green cones) | #212223 | 0.070 |
| Tritanopia (no blue cones) | #3E0E18 | 0.024 |
| Achromatopsia (no color) | #1F1F1F | 0.070 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #391024
#391024
oklch(24.8% 0.07 353.1)
- #00281F
#00281F
oklch(24.7% 0.047 173.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #391024, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Plum #3F012C ΔE 0.036
- Aubergine #3D0734 ΔE 0.039
- Eggplant #380835 ΔE 0.041
- Dark Maroon #3C0008 ΔE 0.049
- Deep Brown #410200 ΔE 0.058
- Dark Purple #35063E ΔE 0.060
- Eggplant Purple #430541 ΔE 0.063
- Mahogany #4A0100 ΔE 0.065
Use #391024 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.