#390B27
Closest named color: Dark Plum (#3F012C). oklch(24.3% 0.08 347.2), rgb(57, 11, 39).
Aa
White text reads best on this color (16.78:1).
About this color
#390B27 is a very dark, moderately saturated red. In OKLCH its lightness is 24%, its chroma 0.080 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.024 away. White text reads best on it, at 16.78:1.
| Hue family | Reds |
| Lightness | very dark (24%) |
| Chroma | moderately saturated (0.080) |
| Temperature | warm |
| Nearest name | Dark Plum (#3F012C) |
| Black text | 1.25:1 |
| White text | 16.78:1 |
Values
| HEX | #390B27 |
| RGB | rgb(57, 11, 39) |
| HSL | hsl(323, 68%, 13%) |
| OKLCH | oklch(24.3% 0.08 347.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #390B27 | 16.78:1 | AAA | Lc -105.7 | Preferred for body text |
| Black text on #390B27 | 1.25:1 | Fails | Lc 0.0 | Not readable |
| #390B27 text on white | 16.78:1 | AAA | Lc 103.2 | Preferred for body text |
| #390B27 text on black | 1.25:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F9E3ED
oklch(93.6% 0.027 348.3)
-
Step 200
200
#F5CCE0
oklch(88.6% 0.053 347.3)
-
Step 300
300
#EFA8CC
oklch(81% 0.095 347.6)
-
Step 400
400
#E376B2
oklch(70.7% 0.151 347.5)
-
Step 500
500
#D74C9F
oklch(63% 0.193 347.2)
-
Step 600
600
#C2258A
oklch(55.5% 0.21 347.1)
-
Step 700
700
#A71475
oklch(49% 0.195 347.2)
-
Step 800
800
#88175F
oklch(42.7% 0.161 347.5)
-
Step 900
900
#6E1C4E
oklch(37.8% 0.127 347.4)
-
Step 950
950 (this color)
#390B27
oklch(24.3% 0.08 347.2)
#390B27 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #111828 | 0.088 |
| Deuteranopia (no green cones) | #1E2026 | 0.078 |
| Tritanopia (no blue cones) | #3E0A17 | 0.033 |
| Achromatopsia (no color) | #1D1D1D | 0.081 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #390B27
#390B27
oklch(24.3% 0.08 347.2)
- #00271B
#00271B
oklch(24.2% 0.049 167.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #390B27, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Plum #3F012C ΔE 0.024
- Aubergine #3D0734 ΔE 0.028
- Eggplant #380835 ΔE 0.029
- Dark Purple #35063E ΔE 0.049
- Dark Maroon #3C0008 ΔE 0.053
- Eggplant Purple #430541 ΔE 0.054
- Deep Purple #36013F ΔE 0.054
- Very Dark Purple #2A0134 ΔE 0.058
Use #390B27 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.