#390940

Closest named color: Dark Purple (#35063E). oklch(25.7% 0.105 322.2), rgb(57, 9, 64).

Aa

White text reads best on this color (16.31:1).

About this color

#390940 is a dark, moderately saturated purple. In OKLCH its lightness is 26%, its chroma 0.105 and its hue 322°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Purple (#35063E), ΔE 0.012 away. White text reads best on it, at 16.31:1.

Hue familyPurples
Lightnessdark (26%)
Chromamoderately saturated (0.105)
Temperaturein between
Nearest nameDark Purple (#35063E)
Black text1.28:1
White text16.31:1

Values

HEX#390940
RGBrgb(57, 9, 64)
HSLhsl(292, 75%, 14%)
OKLCHoklch(25.7% 0.105 322.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #390940 16.31:1 AAA Lc -105.3 Preferred for body text
Black text on #390940 1.28:1 Fails Lc 0.0 Not readable
#390940 text on white 16.31:1 AAA Lc 102.6 Preferred for body text
#390940 text on black 1.28:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #FBF2FC

    oklch(97.1% 0.016 322.7)

  2. Step 100

    100

    #F6E2F8

    oklch(93.5% 0.036 323.1)

  3. Step 200

    200

    #EFCBF4

    oklch(88.5% 0.067 322.2)

  4. Step 300

    300

    #E6A5F0

    oklch(80.8% 0.124 322)

  5. Step 400

    400

    #D86FE8

    oklch(70.7% 0.198 322.2)

  6. Step 500

    500

    #CC3BE1

    oklch(63.2% 0.254 322.3)

  7. Step 600

    600

    #B500CB

    oklch(55.7% 0.264 322.2)

  8. Step 700

    700

    #9900AB

    oklch(49.1% 0.233 322.5)

  9. Step 800

    800

    #7E008E

    oklch(42.7% 0.203 322.2)

  10. Step 900

    900

    #670F73

    oklch(37.7% 0.165 322.4)

  11. Step 950

    950 (this color)

    #390940

    oklch(25.7% 0.105 322.2)

Export this scale for Tailwind in the Tailwind colors tool

#390940 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#001C410.106
Deuteranopia (no green cones)#11223F0.093
Tritanopia (no blue cones)#3A14240.063
Achromatopsia (no color)#2020200.106

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #390940

    #390940

    oklch(25.7% 0.105 322.2)

  • #012D00

    #012D00

    oklch(25.8% 0.087 142.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #390940

    #390940

    oklch(25.7% 0.105 322.2)

  • #271350

    #271350

    oklch(25.7% 0.105 292.5)

  • #450128

    #450128

    oklch(25.7% 0.105 352.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #390940

    #390940

    oklch(25.7% 0.105 322.2)

  • #242600

    #242600

    oklch(25.8% 0.057 112.7)

  • #002B21

    #002B21

    oklch(25.8% 0.05 172.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #390940

    #390940

    oklch(25.7% 0.105 322.2)

  • #302000

    #302000

    oklch(25.7% 0.053 81.3)

  • #00292C

    #00292C

    oklch(25.6% 0.044 202.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #390940

    #390940

    oklch(25.7% 0.105 322.2)

  • #3B1800

    #3B1800

    oklch(25.7% 0.066 52.2)

  • #012D00

    #012D00

    oklch(25.8% 0.087 142.2)

  • #002738

    #002738

    oklch(25.6% 0.053 232.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #390940, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #390940 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.