#354DAB
Closest named color: Blueberry (#464196). oklch(45.7% 0.153 268.8), rgb(53, 77, 171).
Aa
White text reads best on this color (7.49:1).
About this color
#354DAB is a medium-dark, vivid blue. In OKLCH its lightness is 46%, its chroma 0.153 and its hue 269°. Its hue sits on the cool side of the wheel. The nearest named color is Blueberry (#464196), ΔE 0.047 away. White text reads best on it, at 7.49:1.
| Hue family | Blues |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.153) |
| Temperature | cool |
| Nearest name | Blueberry (#464196) |
| Black text | 2.80:1 |
| White text | 7.49:1 |
Values
| HEX | #354DAB |
| RGB | rgb(53, 77, 171) |
| HSL | hsl(228, 53%, 44%) |
| OKLCH | oklch(45.7% 0.153 268.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #354DAB | 7.49:1 | AAA | Lc -90.5 | Preferred for body text |
| Black text on #354DAB | 2.80:1 | Fails | Lc 18.4 | Dividers and decoration only |
| #354DAB text on white | 7.49:1 | AAA | Lc 85.7 | Fine for body text |
| #354DAB text on black | 2.80:1 | Fails | Lc -16.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F2F5FE
oklch(97% 0.012 271.3)
-
Step 100
100
#E3EAFC
oklch(93.7% 0.025 268.8)
-
Step 200
200
#CBD9FB
oklch(88.6% 0.049 267.7)
-
Step 300
300
#A9BFFB
oklch(81% 0.089 268.8)
-
Step 400
400
#7C9BFA
oklch(70.7% 0.144 268.9)
-
Step 500
500
#5D7FF7
oklch(63.2% 0.183 268.8)
-
Step 600
600
#4564E5
oklch(55.5% 0.198 268.8)
-
Step 700
700
#3752C7
oklch(49% 0.184 268.7)
-
Step 800
800 (this color)
#354DAB
oklch(45.7% 0.153 268.8)
-
Step 900
900
#283B80
oklch(37.8% 0.119 268.6)
-
Step 950
950
#17234B
oklch(27% 0.076 268.4)
#354DAB with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #005AAE | 0.041 |
| Deuteranopia (no green cones) | #004FA9 | 0.034 |
| Tritanopia (no blue cones) | #006474 | 0.126 |
| Achromatopsia (no color) | #555555 | 0.153 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #354DAB
#354DAB
oklch(45.7% 0.153 268.8)
- #6C5400
#6C5400
oklch(45.8% 0.094 89.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #354DAB, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blueberry #464196 ΔE 0.047
- Cobalt #1E488F ΔE 0.054
- Dusk Blue #26538D ΔE 0.056
- Blue Blue #2242C7 ΔE 0.056
- Sapphire #2138AB ΔE 0.059
- Denim Blue #3B5B92 ΔE 0.061
- Twilight #4E518B ΔE 0.064
- Dark Slate Blue #483D8B ΔE 0.066
Use #354DAB in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.