#304EAD
Closest named color: Blueberry (#464196). oklch(45.8% 0.156 266.8), rgb(48, 78, 173).
Aa
White text reads best on this color (7.44:1).
About this color
#304EAD is a medium-dark, vivid blue. In OKLCH its lightness is 46%, its chroma 0.156 and its hue 267°. Its hue sits on the cool side of the wheel. The nearest named color is Blueberry (#464196), ΔE 0.052 away. White text reads best on it, at 7.44:1.
| Hue family | Blues |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.156) |
| Temperature | cool |
| Nearest name | Blueberry (#464196) |
| Black text | 2.81:1 |
| White text | 7.44:1 |
Values
| HEX | #304EAD |
| RGB | rgb(48, 78, 173) |
| HSL | hsl(226, 57%, 43%) |
| OKLCH | oklch(45.8% 0.156 266.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #304EAD | 7.44:1 | AAA | Lc -90.3 | Preferred for body text |
| Black text on #304EAD | 2.81:1 | Fails | Lc 18.6 | Dividers and decoration only |
| #304EAD text on white | 7.44:1 | AAA | Lc 85.5 | Fine for body text |
| #304EAD text on black | 2.81:1 | Fails | Lc -16.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F2F5FE
oklch(97% 0.012 271.3)
-
Step 100
100
#E2EAFC
oklch(93.6% 0.026 266.6)
-
Step 200
200
#CAD9FC
oklch(88.5% 0.051 267)
-
Step 300
300
#A6BFFC
oklch(80.8% 0.091 267.1)
-
Step 400
400
#779CFB
oklch(70.7% 0.145 266.6)
-
Step 500
500
#5680F9
oklch(63.2% 0.186 266.7)
-
Step 600
600
#3E65E8
oklch(55.6% 0.203 266.9)
-
Step 700
700
#3153CA
oklch(49.2% 0.189 266.9)
-
Step 800
800 (this color)
#304EAD
oklch(45.8% 0.156 266.8)
-
Step 900
900
#243B81
oklch(37.7% 0.122 266.8)
-
Step 950
950
#15234C
oklch(27% 0.078 266.9)
#304EAD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #005BB0 | 0.038 |
| Deuteranopia (no green cones) | #0050AB | 0.029 |
| Tritanopia (no blue cones) | #006576 | 0.125 |
| Achromatopsia (no color) | #555555 | 0.156 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #304EAD
#304EAD
oklch(45.8% 0.156 266.8)
- #6E5300
#6E5300
oklch(45.8% 0.094 86.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #304EAD, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blueberry #464196 ΔE 0.052
- Blue Blue #2242C7 ΔE 0.053
- Cobalt #1E488F ΔE 0.055
- Dusk Blue #26538D ΔE 0.057
- Sapphire #2138AB ΔE 0.058
- Denim Blue #3B5B92 ΔE 0.062
- Majorelle Blue #3F37C9 ΔE 0.066
- Twilight #4E518B ΔE 0.068
Use #304EAD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.