#301F68

Closest named color: Midnight Blue (#191970). oklch(30.9% 0.121 287.9), rgb(48, 31, 104).

Aa

White text reads best on this color (13.80:1).

About this color

#301F68 is a dark, moderately saturated purple. In OKLCH its lightness is 31%, its chroma 0.121 and its hue 288°. Its hue sits on the cool side of the wheel. The nearest named color is Midnight Blue (#191970), ΔE 0.046 away. White text reads best on it, at 13.80:1.

Hue familyPurples
Lightnessdark (31%)
Chromamoderately saturated (0.121)
Temperaturecool
Nearest nameMidnight Blue (#191970)
Black text1.52:1
White text13.80:1

Values

HEX#301F68
RGBrgb(48, 31, 104)
HSLhsl(254, 54%, 26%)
OKLCHoklch(30.9% 0.121 287.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #301F68 13.80:1 AAA Lc -103.1 Preferred for body text
Black text on #301F68 1.52:1 Fails Lc 0.0 Not readable
#301F68 text on white 13.80:1 AAA Lc 100.0 Preferred for body text
#301F68 text on black 1.52:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #F5F4FF

    oklch(97.1% 0.015 290.3)

  2. Step 100

    100

    #E8E7FF

    oklch(93.6% 0.032 287.7)

  3. Step 200

    200

    #D6D4FF

    oklch(88.5% 0.059 287.3)

  4. Step 300

    300

    #BDB6FF

    oklch(80.8% 0.102 288.3)

  5. Step 400

    400

    #9D8DFF

    oklch(70.7% 0.163 287.9)

  6. Step 500

    500

    #886AFF

    oklch(63% 0.212 288)

  7. Step 600

    600

    #763EFF

    oklch(55.6% 0.262 287.8)

  8. Step 700

    700

    #6700F2

    oklch(49.1% 0.282 287.7)

  9. Step 800

    800

    #5500C9

    oklch(42.8% 0.245 288)

  10. Step 900

    900

    #441A9E

    oklch(37.7% 0.191 287.7)

  11. Step 950

    950 (this color)

    #301F68

    oklch(30.9% 0.121 287.9)

Export this scale for Tailwind in the Tailwind colors tool

#301F68 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#002F6A0.063
Deuteranopia (no green cones)#002B670.060
Tritanopia (no blue cones)#1C31400.099
Achromatopsia (no color)#2D2D2D0.121

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #301F68

    #301F68

    oklch(30.9% 0.121 287.9)

  • #343200

    #343200

    oklch(30.9% 0.066 107.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #301F68

    #301F68

    oklch(30.9% 0.121 287.9)

  • #002D68

    #002D68

    oklch(31% 0.114 257.7)

  • #481356

    #481356

    oklch(30.9% 0.121 318.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #301F68

    #301F68

    oklch(30.9% 0.121 287.9)

  • #422B00

    #422B00

    oklch(30.9% 0.065 77.3)

  • #133A00

    #133A00

    oklch(30.8% 0.095 137.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #301F68

    #301F68

    oklch(30.9% 0.121 287.9)

  • #511F00

    #511F00

    oklch(30.9% 0.085 47.3)

  • #003A2A

    #003A2A

    oklch(30.9% 0.063 168)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #301F68

    #301F68

    oklch(30.9% 0.121 287.9)

  • #5F0317

    #5F0317

    oklch(31% 0.121 18.3)

  • #343200

    #343200

    oklch(30.9% 0.066 107.3)

  • #003839

    #003839

    oklch(30.9% 0.053 196.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #301F68, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #301F68 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.