#301C4D
Closest named color: Dark Purple (#35063E). oklch(28% 0.087 299.6), rgb(48, 28, 77).
Aa
White text reads best on this color (15.01:1).
About this color
#301C4D is a dark, moderately saturated purple. In OKLCH its lightness is 28%, its chroma 0.087 and its hue 300°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Purple (#35063E), ΔE 0.053 away. White text reads best on it, at 15.01:1.
| Hue family | Purples |
| Lightness | dark (28%) |
| Chroma | moderately saturated (0.087) |
| Temperature | in between |
| Nearest name | Dark Purple (#35063E) |
| Black text | 1.39:1 |
| White text | 15.01:1 |
Values
| HEX | #301C4D |
| RGB | rgb(48, 28, 77) |
| HSL | hsl(264, 47%, 21%) |
| OKLCH | oklch(28% 0.087 299.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #301C4D | 15.01:1 | AAA | Lc -104.5 | Preferred for body text |
| Black text on #301C4D | 1.39:1 | Fails | Lc 0.0 | Not readable |
| #301C4D text on white | 15.01:1 | AAA | Lc 101.7 | Preferred for body text |
| #301C4D text on black | 1.39:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#F7F4FE
oklch(97.2% 0.014 299.8)
-
Step 100
100
#ECE6FC
oklch(93.6% 0.03 298.3)
-
Step 200
200
#DED1FA
oklch(88.4% 0.057 299.7)
-
Step 300
300
#CAB2FA
oklch(80.9% 0.103 299.4)
-
Step 400
400
#B186F8
oklch(70.8% 0.165 299.6)
-
Step 500
500
#9F61F4
oklch(63.1% 0.212 299.7)
-
Step 600
600
#8B41E3
oklch(55.7% 0.23 299.6)
-
Step 700
700
#7631C5
oklch(49.1% 0.214 299.5)
-
Step 800
800
#602B9F
oklch(42.8% 0.176 299.7)
-
Step 900
900
#4E297E
oklch(37.7% 0.137 299.8)
-
Step 950
950 (this color)
#301C4D
oklch(28% 0.087 299.6)
#301C4D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #05274F | 0.064 |
| Deuteranopia (no green cones) | #0D264C | 0.059 |
| Tritanopia (no blue cones) | #2A2631 | 0.067 |
| Achromatopsia (no color) | #272727 | 0.088 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #301C4D
#301C4D
oklch(28% 0.087 299.6)
- #252D00
#252D00
oklch(27.9% 0.066 119.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #301C4D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Purple #35063E ΔE 0.053
- Space Cadet #2B2D42 ΔE 0.059
- Dark Indigo #1F0954 ΔE 0.059
- Deep Purple #36013F ΔE 0.060
- Eggplant Purple #430541 ΔE 0.060
- Oxford Blue #1B263B ΔE 0.060
- Eggplant #380835 ΔE 0.060
- Deep Violet #490648 ΔE 0.064
Use #301C4D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.