#301A3D
Closest named color: Eggplant (#380835). oklch(26.5% 0.068 311.6), rgb(48, 26, 61).
Aa
White text reads best on this color (15.66:1).
About this color
#301A3D is a dark, muted purple. In OKLCH its lightness is 27%, its chroma 0.068 and its hue 312°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Eggplant (#380835), ΔE 0.043 away. White text reads best on it, at 15.66:1.
| Hue family | Purples |
| Lightness | dark (27%) |
| Chroma | muted (0.068) |
| Temperature | in between |
| Nearest name | Eggplant (#380835) |
| Black text | 1.34:1 |
| White text | 15.66:1 |
Values
| HEX | #301A3D |
| RGB | rgb(48, 26, 61) |
| HSL | hsl(278, 40%, 17%) |
| OKLCH | oklch(26.5% 0.068 311.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #301A3D | 15.66:1 | AAA | Lc -105.1 | Preferred for body text |
| Black text on #301A3D | 1.34:1 | Fails | Lc 0.0 | Not readable |
| #301A3D text on white | 15.66:1 | AAA | Lc 102.5 | Preferred for body text |
| #301A3D text on black | 1.34:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#F8F3FB
oklch(97% 0.012 313.2)
-
Step 100
100
#EFE6F6
oklch(93.7% 0.023 310.7)
-
Step 200
200
#E3D1EF
oklch(88.4% 0.045 312)
-
Step 300
300
#D2B2E7
oklch(80.9% 0.081 311.8)
-
Step 400
400
#BB88DB
oklch(70.7% 0.129 311.6)
-
Step 500
500
#AA68D1
oklch(63.2% 0.164 311.6)
-
Step 600
600
#954CBE
oklch(55.6% 0.179 311.5)
-
Step 700
700
#7F3CA4
oklch(49.1% 0.167 311.5)
-
Step 800
800
#673385
oklch(42.7% 0.138 311.2)
-
Step 900
900
#542D6A
oklch(37.6% 0.108 311.8)
-
Step 950
950 (this color)
#301A3D
oklch(26.5% 0.068 311.6)
#301A3D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #11223E | 0.057 |
| Deuteranopia (no green cones) | #18243C | 0.051 |
| Tritanopia (no blue cones) | #2F2028 | 0.048 |
| Achromatopsia (no color) | #232323 | 0.069 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #301A3D
#301A3D
oklch(26.5% 0.068 311.6)
- #182C03
#182C03
oklch(26.6% 0.069 132.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #301A3D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Eggplant #380835 ΔE 0.043
- Dark Purple #35063E ΔE 0.044
- Aubergine #3D0734 ΔE 0.048
- Oxford Blue #1B263B ΔE 0.052
- Deep Purple #36013F ΔE 0.053
- Eggplant Purple #430541 ΔE 0.056
- Dark #1B2431 ΔE 0.057
- Space Cadet #2B2D42 ΔE 0.057
Use #301A3D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.