#301844

Closest named color: Dark Purple (#35063E). oklch(26.6% 0.082 306.9), rgb(48, 24, 68).

Aa

White text reads best on this color (15.67:1).

About this color

#301844 is a dark, moderately saturated purple. In OKLCH its lightness is 27%, its chroma 0.082 and its hue 307°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Purple (#35063E), ΔE 0.038 away. White text reads best on it, at 15.67:1.

Hue familyPurples
Lightnessdark (27%)
Chromamoderately saturated (0.082)
Temperaturein between
Nearest nameDark Purple (#35063E)
Black text1.33:1
White text15.67:1

Values

HEX#301844
RGBrgb(48, 24, 68)
HSLhsl(273, 48%, 18%)
OKLCHoklch(26.6% 0.082 306.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #301844 15.67:1 AAA Lc -105.1 Preferred for body text
Black text on #301844 1.33:1 Fails Lc 0.0 Not readable
#301844 text on white 15.67:1 AAA Lc 102.4 Preferred for body text
#301844 text on black 1.33:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #F8F3FC

    oklch(97.1% 0.013 310.5)

  2. Step 100

    100

    #EFE5F9

    oklch(93.6% 0.029 308.1)

  3. Step 200

    200

    #E2D0F6

    oklch(88.4% 0.055 306.7)

  4. Step 300

    300

    #D1B0F2

    oklch(80.8% 0.098 307.1)

  5. Step 400

    400

    #BA84EB

    oklch(70.7% 0.155 307)

  6. Step 500

    500

    #A960E5

    oklch(63.1% 0.199 306.9)

  7. Step 600

    600

    #9541D3

    oklch(55.6% 0.216 307)

  8. Step 700

    700

    #7F31B7

    oklch(49.1% 0.201 306.9)

  9. Step 800

    800

    #672B94

    oklch(42.7% 0.166 306.8)

  10. Step 900

    900

    #542976

    oklch(37.8% 0.129 307)

  11. Step 950

    950 (this color)

    #301844

    oklch(26.6% 0.082 306.9)

Export this scale for Tailwind in the Tailwind colors tool

#301844 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0722450.068
Deuteranopia (no green cones)#1123430.060
Tritanopia (no blue cones)#2D202B0.058
Achromatopsia (no color)#2323230.082

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #301844

    #301844

    oklch(26.6% 0.082 306.9)

  • #1D2B00

    #1D2B00

    oklch(26.6% 0.068 126.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #301844

    #301844

    oklch(26.6% 0.082 306.9)

  • #1D1F4C

    #1D1F4C

    oklch(26.6% 0.082 277.4)

  • #3D1234

    #3D1234

    oklch(26.6% 0.082 336.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #301844

    #301844

    oklch(26.6% 0.082 306.9)

  • #2D2500

    #2D2500

    oklch(26.6% 0.055 96.8)

  • #002E18

    #002E18

    oklch(26.5% 0.063 156.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #301844

    #301844

    oklch(26.6% 0.082 306.9)

  • #381F00

    #381F00

    oklch(26.6% 0.059 67.6)

  • #002D29

    #002D29

    oklch(26.7% 0.047 185.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #301844

    #301844

    oklch(26.6% 0.082 306.9)

  • #451204

    #451204

    oklch(26.6% 0.082 36.5)

  • #1D2B00

    #1D2B00

    oklch(26.6% 0.068 126.3)

  • #002B35

    #002B35

    oklch(26.7% 0.048 217.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #301844, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #301844 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.