#301729
Closest named color: Eggplant (#380835). oklch(24.7% 0.049 338.4), rgb(48, 23, 41).
Aa
White text reads best on this color (16.40:1).
About this color
#301729 is a very dark, muted purple. In OKLCH its lightness is 25%, its chroma 0.049 and its hue 338°. Its hue sits on the warm side of the wheel. The nearest named color is Eggplant (#380835), ΔE 0.047 away. White text reads best on it, at 16.40:1.
| Hue family | Purples |
| Lightness | very dark (25%) |
| Chroma | muted (0.049) |
| Temperature | warm |
| Nearest name | Eggplant (#380835) |
| Black text | 1.28:1 |
| White text | 16.40:1 |
Values
| HEX | #301729 |
| RGB | rgb(48, 23, 41) |
| HSL | hsl(317, 35%, 14%) |
| OKLCH | oklch(24.7% 0.049 338.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #301729 | 16.40:1 | AAA | Lc -105.7 | Preferred for body text |
| Black text on #301729 | 1.28:1 | Fails | Lc 0.0 | Not readable |
| #301729 text on white | 16.40:1 | AAA | Lc 103.2 | Preferred for body text |
| #301729 text on black | 1.28:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#F9F3F7
oklch(97% 0.008 337.4)
-
Step 100
100
#F2E6EE
oklch(93.7% 0.017 337.6)
-
Step 200
200
#E8D1E0
oklch(88.4% 0.032 338.6)
-
Step 300
300
#DBB3CE
oklch(81% 0.058 338.3)
-
Step 400
400
#C78AB5
oklch(70.7% 0.093 338)
-
Step 500
500
#B86BA2
oklch(63.1% 0.12 338.5)
-
Step 600
600
#A3528D
oklch(55.7% 0.13 338.5)
-
Step 700
700
#8B4278
oklch(49.1% 0.121 338.2)
-
Step 800
800
#713761
oklch(42.7% 0.099 338.7)
-
Step 900
900
#5C3050
oklch(37.8% 0.078 338.2)
-
Step 950
950 (this color)
#301729
oklch(24.7% 0.049 338.4)
#301729 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #181D2A | 0.050 |
| Deuteranopia (no green cones) | #1E2128 | 0.047 |
| Tritanopia (no blue cones) | #32181E | 0.023 |
| Achromatopsia (no color) | #1F1F1F | 0.050 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #301729
#301729
oklch(24.7% 0.049 338.4)
- #072818
#072818
oklch(24.8% 0.049 158.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #301729, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Eggplant #380835 ΔE 0.047
- Aubergine #3D0734 ΔE 0.050
- Jet #212529 ΔE 0.052
- Dark #1B2431 ΔE 0.054
- Dark Plum #3F012C ΔE 0.054
- Dark Purple #35063E ΔE 0.060
- Oxford Blue #1B263B ΔE 0.061
- Very Dark Purple #2A0134 ΔE 0.066
Use #301729 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.