#301431

Closest named color: Eggplant (#380835). oklch(24.6% 0.065 326), rgb(48, 20, 49).

Aa

White text reads best on this color (16.53:1).

About this color

#301431 is a very dark, muted purple. In OKLCH its lightness is 25%, its chroma 0.065 and its hue 326°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Eggplant (#380835), ΔE 0.031 away. White text reads best on it, at 16.53:1.

Hue familyPurples
Lightnessvery dark (25%)
Chromamuted (0.065)
Temperaturein between
Nearest nameEggplant (#380835)
Black text1.27:1
White text16.53:1

Values

HEX#301431
RGBrgb(48, 20, 49)
HSLhsl(298, 42%, 14%)
OKLCHoklch(24.6% 0.065 326)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #301431 16.53:1 AAA Lc -105.8 Preferred for body text
Black text on #301431 1.27:1 Fails Lc 0.0 Not readable
#301431 text on white 16.53:1 AAA Lc 103.3 Preferred for body text
#301431 text on black 1.27:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.

  1. Step 50

    50

    #F9F3F9

    oklch(97% 0.01 325.7)

  2. Step 100

    100

    #F2E5F2

    oklch(93.6% 0.022 325.8)

  3. Step 200

    200

    #E9D0E9

    oklch(88.6% 0.043 325.9)

  4. Step 300

    300

    #DBB0DB

    oklch(80.9% 0.076 326.3)

  5. Step 400

    400

    #C885C9

    oklch(70.8% 0.122 326.3)

  6. Step 500

    500

    #B963BC

    oklch(63.1% 0.158 326)

  7. Step 600

    600

    #A448A8

    oklch(55.7% 0.17 325.9)

  8. Step 700

    700

    #8C3890

    oklch(49.1% 0.159 325.8)

  9. Step 800

    800

    #722F75

    oklch(42.7% 0.132 325.9)

  10. Step 900

    900

    #5C2B5E

    oklch(37.6% 0.102 325.9)

  11. Step 950

    950 (this color)

    #301431

    oklch(24.6% 0.065 326)

Export this scale for Tailwind in the Tailwind colors tool

#301431 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#111C320.062
Deuteranopia (no green cones)#1920300.056
Tritanopia (no blue cones)#3117200.037
Achromatopsia (no color)#1F1F1F0.065

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #301431

    #301431

    oklch(24.6% 0.065 326)

  • #06280C

    #06280C

    oklch(24.4% 0.064 146.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #301431

    #301431

    oklch(24.6% 0.065 326)

  • #24193C

    #24193C

    oklch(24.7% 0.065 295.8)

  • #381122

    #381122

    oklch(24.7% 0.066 355.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #301431

    #301431

    oklch(24.6% 0.065 326)

  • #202400

    #202400

    oklch(24.8% 0.057 115.8)

  • #002820

    #002820

    oklch(24.7% 0.046 175.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #301431

    #301431

    oklch(24.6% 0.065 326)

  • #2B1F00

    #2B1F00

    oklch(24.7% 0.05 87.7)

  • #00262B

    #00262B

    oklch(24.6% 0.042 207.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #301431

    #301431

    oklch(24.6% 0.065 326)

  • #361700

    #361700

    oklch(24.6% 0.061 54.9)

  • #06280C

    #06280C

    oklch(24.4% 0.064 146.5)

  • #002436

    #002436

    oklch(24.6% 0.052 235.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #301431, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #301431 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.